{"id":401325,"date":"2026-10-07T12:34:22","date_gmt":"2026-10-07T10:34:22","guid":{"rendered":"https:\/\/5sens.tn\/?page_id=401325"},"modified":"2026-10-15T11:31:46","modified_gmt":"2026-10-15T09:31:46","slug":"lancement-de-produit-en-tunisie","status":"publish","type":"page","link":"https:\/\/5sens.tn\/en\/lancement-de-produit-en-tunisie\/","title":{"rendered":"Lancement de produit en Tunisie"},"content":{"rendered":"[et_pb_section fb_built=\u00a0\u00bb1″ _builder_version=\u00a0\u00bb4.27.8″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_enable_image=\u00a0\u00bboff\u00a0\u00bb background_size=\u00a0\u00bbinitial\u00a0\u00bb height_tablet=\u00a0\u00bb\u00a0\u00bb height_phone=\u00a0\u00bb\u00a0\u00bb height_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb custom_padding=\u00a0\u00bb6px||||false|false\u00a0\u00bb background_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb background_size_tablet=\u00a0\u00bbcover\u00a0\u00bb background_size_phone=\u00a0\u00bbcover\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row column_structure=\u00a0\u00bb3_5,2_5″ _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb width=\u00a0\u00bb88%\u00a0\u00bb width_tablet=\u00a0\u00bb84%\u00a0\u00bb width_phone=\u00a0\u00bb80%\u00a0\u00bb width_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb max_width=\u00a0\u00bb1920px\u00a0\u00bb module_alignment=\u00a0\u00bbcenter\u00a0\u00bb custom_margin=\u00a0\u00bb32px||30px||false|false\u00a0\u00bb custom_margin_tablet=\u00a0\u00bb50px||||false|false\u00a0\u00bb custom_margin_phone=\u00a0\u00bb||||false|false\u00a0\u00bb custom_margin_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb custom_padding=\u00a0\u00bb0px||||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb3_5″ _builder_version=\u00a0\u00bb4.27.0″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][dipl_breadcrumb breadcrumb_layout=\u00a0\u00bblayout2″ use_home_link_custom_text=\u00a0\u00bbon\u00a0\u00bb home_link_text=\u00a0\u00bbAccueil\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.8″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_text_settings_text_align=\u00a0\u00bbleft\u00a0\u00bb text_font=\u00a0\u00bbPoppins||||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#000000″ link_font=\u00a0\u00bbPoppins||||||||\u00a0\u00bb link_text_color=\u00a0\u00bb#000000″ custom_margin=\u00a0\u00bb||10px||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||0px||false|false\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/dipl_breadcrumb][et_pb_text _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbPoppins||||||||\u00a0\u00bb header_font=\u00a0\u00bbPoppins|700|||||||\u00a0\u00bb header_text_align=\u00a0\u00bbleft\u00a0\u00bb header_text_color=\u00a0\u00bb#000000″ header_font_size=\u00a0\u00bb35px\u00a0\u00bb header_line_height=\u00a0\u00bb1.2em\u00a0\u00bb custom_margin=\u00a0\u00bb||||false|false\u00a0\u00bb custom_margin_tablet=\u00a0\u00bb||||false|false\u00a0\u00bb custom_margin_phone=\u00a0\u00bb||1%||false|false\u00a0\u00bb custom_margin_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb\u00a0\u00bb custom_padding_phone=\u00a0\u00bb||0px||false|false\u00a0\u00bb custom_padding_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb text_font_size_tablet=\u00a0\u00bb\u00a0\u00bb text_font_size_phone=\u00a0\u00bb\u00a0\u00bb text_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb header_font_size_tablet=\u00a0\u00bb35px\u00a0\u00bb header_font_size_phone=\u00a0\u00bb25px\u00a0\u00bb header_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]\n

Lancement de produit en Tunisie :
<\/span><\/h1>\n

transformez votre nouveaut\u00e9 en exp\u00e9rience de marque<\/h1>\n[\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbPoppins|300|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#000000″ text_font_size=\u00a0\u00bb15px\u00a0\u00bb text_line_height=\u00a0\u00bb1.8em\u00a0\u00bb width_tablet=\u00a0\u00bb\u00a0\u00bb width_phone=\u00a0\u00bb100%\u00a0\u00bb width_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb module_alignment=\u00a0\u00bbcenter\u00a0\u00bb custom_margin=\u00a0\u00bb||||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb text_orientation_tablet=\u00a0\u00bbjustified\u00a0\u00bb text_orientation_phone=\u00a0\u00bbleft\u00a0\u00bb text_orientation_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]\n

R\u00e9ussir un lancement de produit en Tunisie demande de relier plusieurs leviers dans un m\u00eame calendrier. Il s\u2019agit de l\u2019identit\u00e9 du produit, d\u2019un temps fort \u00e9v\u00e9nementiel, d\u2019une campagne m\u00e9dia et d\u2019une activation terrain. 5 Sens Advertising orchestre ces leviers de bout en bout, de la strat\u00e9gie jusqu\u2019au bilan. Vous disposez ainsi d\u2019un seul interlocuteur pour un dispositif cl\u00e9 en main, online et offline.<\/p>\n

Un nouveau produit ne se r\u00e9sume pas \u00e0 une annonce. Pour convaincre un march\u00e9, sa promesse doit \u00eatre visible, compr\u00e9hensible et d\u00e9sirable d\u00e8s les premiers contacts. C\u2019est pourquoi chaque composante du dispositif sert le m\u00eame objectif : installer le produit dans l\u2019esprit des publics qui comptent pour votre marque.<\/p>\n

Notre accompagnement s\u2019adresse en priorit\u00e9 aux marques de grande consommation (FMCG). Nous intervenons \u00e9galement pour les entreprises B2B, les distributeurs, les enseignes et les acteurs de l\u2019automobile, de la beaut\u00e9, de l\u2019hygi\u00e8ne, de la sant\u00e9 grand public et du retail. Le format s\u2019adapte au positionnement du produit, \u00e0 son r\u00e9seau de distribution et aux d\u00e9cisions attendues apr\u00e8s le lancement.<\/p>\n[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00a0\u00bb2_5″ _builder_version=\u00a0\u00bb4.27.0″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_image src=\u00a0\u00bbhttps:\/\/5sens.tn\/wp-content\/uploads\/2026\/10\/Transformez-votre-nouveaute-en-experience-de-marque.webp\u00a0\u00bb alt=\u00a0\u00bbDonnez vie \u00e0 votre marque 2″ title_text=\u00a0\u00bbTransformez votre nouveaut\u00e9 en exp\u00e9rience de marque\u00a0\u00bb show_bottom_space=\u00a0\u00bboff\u00a0\u00bb align=\u00a0\u00bbcenter\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb module_alignment=\u00a0\u00bbcenter\u00a0\u00bb custom_margin=\u00a0\u00bb||||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb animation_style=\u00a0\u00bbslide\u00a0\u00bb animation_direction=\u00a0\u00bbbottom\u00a0\u00bb border_radii=\u00a0\u00bbon|10px|10px|10px|10px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_color=\u00a0\u00bb#520996″ width=\u00a0\u00bb60%\u00a0\u00bb width_tablet=\u00a0\u00bb80%\u00a0\u00bb width_phone=\u00a0\u00bb80%\u00a0\u00bb width_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb custom_padding=\u00a0\u00bb2%|2%|2%|2%|true|true\u00a0\u00bb animation_style=\u00a0\u00bbbounce\u00a0\u00bb border_radii=\u00a0\u00bbon|10px|10px|10px|10px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4″ _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbPoppins|700|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb text_font_size=\u00a0\u00bb22px\u00a0\u00bb text_line_height=\u00a0\u00bb1.8em\u00a0\u00bb background_color=\u00a0\u00bb#520996″ text_orientation=\u00a0\u00bbcenter\u00a0\u00bb width_tablet=\u00a0\u00bb\u00a0\u00bb width_phone=\u00a0\u00bb100%\u00a0\u00bb width_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb module_alignment=\u00a0\u00bbleft\u00a0\u00bb custom_margin=\u00a0\u00bb||10px||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||0px||false|true\u00a0\u00bb animation_style=\u00a0\u00bbbounce\u00a0\u00bb text_font_size_tablet=\u00a0\u00bb22px\u00a0\u00bb text_font_size_phone=\u00a0\u00bb20px\u00a0\u00bb text_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb text_orientation_tablet=\u00a0\u00bbcenter\u00a0\u00bb text_orientation_phone=\u00a0\u00bbcenter\u00a0\u00bb text_orientation_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb border_radii=\u00a0\u00bbon|10px|10px|10px|10px\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]\n

Vous pr\u00e9parez l\u2019arriv\u00e9e d\u2019un nouveau produit ?<\/p>\n[\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbPoppins|300|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb text_font_size=\u00a0\u00bb15px\u00a0\u00bb text_line_height=\u00a0\u00bb1.8em\u00a0\u00bb background_color=\u00a0\u00bb#520996″ text_orientation=\u00a0\u00bbcenter\u00a0\u00bb width_tablet=\u00a0\u00bb\u00a0\u00bb width_phone=\u00a0\u00bb100%\u00a0\u00bb width_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb module_alignment=\u00a0\u00bbleft\u00a0\u00bb custom_padding=\u00a0\u00bb||||true|true\u00a0\u00bb animation_style=\u00a0\u00bbbounce\u00a0\u00bb text_orientation_tablet=\u00a0\u00bbcenter\u00a0\u00bb text_orientation_phone=\u00a0\u00bbcenter\u00a0\u00bb text_orientation_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb border_radii=\u00a0\u00bbon|10px|10px|10px|10px\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]\n

Partagez-nous votre calendrier, vos cibles et vos enjeux commerciaux. Nous vous proposerons un dispositif adapt\u00e9 \u00e0 votre marque.<\/p>\n[\/et_pb_text][dipl_button inline_buttons=\u00a0\u00bbon\u00a0\u00bb buttons_alignment=\u00a0\u00bbcenter\u00a0\u00bb buttons_alignment_tablet=\u00a0\u00bbcenter\u00a0\u00bb buttons_alignment_phone=\u00a0\u00bbcenter\u00a0\u00bb buttons_alignment_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb max_width=\u00a0\u00bb100%\u00a0\u00bb module_alignment=\u00a0\u00bbcenter\u00a0\u00bb custom_margin=\u00a0\u00bb||0px||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||0px||false|false\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][dipl_button_item button_text=\u00a0\u00bbParler de mon lancement\u00a0\u00bb button_bg_color=\u00a0\u00bb#38bacb\u00a0\u00bb button_alignment=\u00a0\u00bbcenter\u00a0\u00bb button_use_icon=\u00a0\u00bbon\u00a0\u00bb button_icon=\u00a0\u00bbw||divi||400″ button_on_hover=\u00a0\u00bboff\u00a0\u00bb button_custom_padding=\u00a0\u00bb10px||10px||true|true\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb button_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb button_font_size=\u00a0\u00bb16px\u00a0\u00bb text_orientation=\u00a0\u00bbcenter\u00a0\u00bb border_radii=\u00a0\u00bbon|548px|548px|548px|548px\u00a0\u00bb box_shadow_style=\u00a0\u00bbpreset1″ global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/dipl_button_item][\/dipl_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1″ custom_padding_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.8″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_margin=\u00a0\u00bb||||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb||||false|false\u00a0\u00bb custom_padding_phone=\u00a0\u00bb1%||||false|false\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row column_structure=\u00a0\u00bb1_2,1_2″ custom_padding_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb width=\u00a0\u00bb85%\u00a0\u00bb max_width=\u00a0\u00bb85%\u00a0\u00bb custom_padding=\u00a0\u00bb0px||0px||false|false\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb||0px||false|false\u00a0\u00bb custom_padding_phone=\u00a0\u00bb0px||||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_2″ _builder_version=\u00a0\u00bb4.27.7″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text content_tablet=\u00a0\u00bb<\/p>\n

Les Leaders nationaux nous confient leur communication<\/h2>\n

\u00a0\u00bb content_phone=\u00a0\u00bb<\/p>\n

Les Leaders nationaux nous confient leur communication<\/h2>\n

\u00a0\u00bb content_last_edited=\u00a0\u00bbon|tablet\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb header_2_font=\u00a0\u00bbPoppins|700|||||||\u00a0\u00bb header_2_text_align=\u00a0\u00bbleft\u00a0\u00bb header_2_text_color=\u00a0\u00bb#000000″ header_2_line_height=\u00a0\u00bb1.3em\u00a0\u00bb min_height=\u00a0\u00bb38px\u00a0\u00bb custom_margin=\u00a0\u00bb||10px||false|false\u00a0\u00bb header_2_font_size_tablet=\u00a0\u00bb\u00a0\u00bb header_2_font_size_phone=\u00a0\u00bb23px\u00a0\u00bb header_2_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb header_2_line_height_tablet=\u00a0\u00bb1.3em\u00a0\u00bb header_2_line_height_phone=\u00a0\u00bb1.3em\u00a0\u00bb header_2_line_height_last_edited=\u00a0\u00bbon|tablet\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]\n

Pourquoi confier votre lancement de produit en Tunisie \u00e0 5 Sens Advertising<\/h2>\n[\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbPoppins|300|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#000000″ text_font_size=\u00a0\u00bb15px\u00a0\u00bb text_line_height=\u00a0\u00bb1.8em\u00a0\u00bb text_orientation=\u00a0\u00bbjustified\u00a0\u00bb width_tablet=\u00a0\u00bb\u00a0\u00bb width_phone=\u00a0\u00bb100%\u00a0\u00bb width_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb module_alignment=\u00a0\u00bbleft\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb text_orientation_tablet=\u00a0\u00bbjustified\u00a0\u00bb text_orientation_phone=\u00a0\u00bbleft\u00a0\u00bb text_orientation_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]\n

<\/span>Un lancement mobilise en m\u00eame temps la strat\u00e9gie, la cr\u00e9ation, l\u2019\u00e9v\u00e9nementiel, les m\u00e9dias, le digital et le terrain. Or, multiplier les prestataires cr\u00e9e des ruptures entre le concept et son ex\u00e9cution. En r\u00e9unissant ces expertises sous un m\u00eame toit, 5 Sens Advertising garantit une ligne directrice claire, du premier visuel au dernier contenu publi\u00e9.<\/p>\n

Notre connaissance des marques de grande consommation nous aide \u00e0 int\u00e9grer les r\u00e9alit\u00e9s du march\u00e9. Nous tenons compte de la visibilit\u00e9 en rayon, de l\u2019essai, du discours des \u00e9quipes commerciales et du r\u00f4le des distributeurs. L\u2019influence des prescripteurs et le besoin de contenus r\u00e9utilisables font aussi partie de l\u2019\u00e9quation. Notre objectif reste constant : cr\u00e9er une exp\u00e9rience fid\u00e8le \u00e0 l\u2019ADN du produit et utile \u00e0 sa mise sur le march\u00e9.<\/p>\n[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_2″ _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_padding=\u00a0\u00bb2%||||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_blurb use_icon=\u00a0\u00bbon\u00a0\u00bb font_icon=\u00a0\u00bb||divi||400″ icon_color=\u00a0\u00bb#520996″ icon_placement=\u00a0\u00bbleft\u00a0\u00bb content_max_width=\u00a0\u00bb100%\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb body_font=\u00a0\u00bb|600|||||||\u00a0\u00bb body_text_color=\u00a0\u00bb#000000″ body_font_size=\u00a0\u00bb16px\u00a0\u00bb custom_margin=\u00a0\u00bb||4%||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb0px||0px||false|false\u00a0\u00bb animation=\u00a0\u00bboff\u00a0\u00bb custom_css_blurb_title=\u00a0\u00bbpadding-top:4px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]\n

De nombreuses marques tunisiennes et internationales accompagn\u00e9es dans leurs projets de communication.<\/p>\n[\/et_pb_blurb][et_pb_blurb use_icon=\u00a0\u00bbon\u00a0\u00bb font_icon=\u00a0\u00bb||divi||400″ icon_color=\u00a0\u00bb#520996″ icon_placement=\u00a0\u00bbleft\u00a0\u00bb content_max_width=\u00a0\u00bb100%\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb body_font=\u00a0\u00bb|600|||||||\u00a0\u00bb body_text_color=\u00a0\u00bb#000000″ body_font_size=\u00a0\u00bb16px\u00a0\u00bb custom_margin=\u00a0\u00bb||4%||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb0px||0px||false|false\u00a0\u00bb animation=\u00a0\u00bboff\u00a0\u00bb custom_css_blurb_title=\u00a0\u00bbpadding-top:4px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]\n

Une agence 360\u00b0 : packaging, \u00e9v\u00e9nementiel, TV, radio, affichage, digital et influence.<\/p>\n[\/et_pb_blurb][et_pb_blurb use_icon=\u00a0\u00bbon\u00a0\u00bb font_icon=\u00a0\u00bb||fa||900″ icon_color=\u00a0\u00bb#520996″ icon_placement=\u00a0\u00bbleft\u00a0\u00bb content_max_width=\u00a0\u00bb100%\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb body_font=\u00a0\u00bb|600|||||||\u00a0\u00bb body_text_color=\u00a0\u00bb#000000″ body_font_size=\u00a0\u00bb16px\u00a0\u00bb custom_margin=\u00a0\u00bb||4%||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb0px||0px||false|false\u00a0\u00bb animation=\u00a0\u00bboff\u00a0\u00bb custom_css_blurb_title=\u00a0\u00bbpadding-top:4px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]\n

Une expertise des marques de grande consommation et de leurs r\u00e9alit\u00e9s en rayon.<\/p>\n[\/et_pb_blurb][et_pb_blurb use_icon=\u00a0\u00bbon\u00a0\u00bb font_icon=\u00a0\u00bb||fa||900″ icon_color=\u00a0\u00bb#520996″ icon_placement=\u00a0\u00bbleft\u00a0\u00bb content_max_width=\u00a0\u00bb100%\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb body_font=\u00a0\u00bb|600|||||||\u00a0\u00bb body_text_color=\u00a0\u00bb#000000″ body_font_size=\u00a0\u00bb16px\u00a0\u00bb custom_margin=\u00a0\u00bb||4%||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb0px||0px||false|false\u00a0\u00bb animation=\u00a0\u00bboff\u00a0\u00bb custom_css_blurb_title=\u00a0\u00bbpadding-top:4px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]\n

Des \u00e9quipes \u00e0 Tunis, \u00e0 Sousse et \u00e0 Doha, pour des lancements en Tunisie comme \u00e0 l\u2019international.<\/p>\n[\/et_pb_blurb][et_pb_blurb use_icon=\u00a0\u00bbon\u00a0\u00bb font_icon=\u00a0\u00bb||divi||400″ icon_color=\u00a0\u00bb#520996″ icon_placement=\u00a0\u00bbleft\u00a0\u00bb content_max_width=\u00a0\u00bb100%\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb body_font=\u00a0\u00bb|600|||||||\u00a0\u00bb body_text_color=\u00a0\u00bb#000000″ body_font_size=\u00a0\u00bb16px\u00a0\u00bb custom_margin=\u00a0\u00bb||4%||false|false\u00a0\u00bb custom_margin_tablet=\u00a0\u00bb||0%||false|false\u00a0\u00bb custom_margin_phone=\u00a0\u00bb||0%||false|false\u00a0\u00bb custom_margin_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb custom_padding=\u00a0\u00bb0px||0px||false|false\u00a0\u00bb animation=\u00a0\u00bboff\u00a0\u00bb custom_css_blurb_title=\u00a0\u00bbpadding-top:4px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]\n

Une direction strat\u00e9gique port\u00e9e par pr\u00e8s de 30 ans d\u2019exp\u00e9rience en marketing et en communication.<\/p>\n[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1″ custom_padding_last_edited=\u00a0\u00bbon|tablet\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_padding=\u00a0\u00bb10px||0px||false|false\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb4%||4%||true|false\u00a0\u00bb custom_padding_phone=\u00a0\u00bb0%||4%||false|false\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row column_structure=\u00a0\u00bb1_2,1_2″ custom_padding_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb disabled_on=\u00a0\u00bboff|off|off\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_enable_color=\u00a0\u00bboff\u00a0\u00bb positioning=\u00a0\u00bbnone\u00a0\u00bb width=\u00a0\u00bb85%\u00a0\u00bb max_width=\u00a0\u00bb1920px\u00a0\u00bb custom_margin=\u00a0\u00bb||||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||0px||false|true\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb0px|2%|0px|2%|false|true\u00a0\u00bb custom_padding_phone=\u00a0\u00bb2%|2%|0%|2%|false|true\u00a0\u00bb border_color_all=\u00a0\u00bbrgba(82,9,150,0.32)\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_2″ _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb0px||6%||false|false\u00a0\u00bb custom_padding_phone=\u00a0\u00bb0px||||false|false\u00a0\u00bb custom_padding_last_edited=\u00a0\u00bbon|tablet\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_image src=\u00a0\u00bbhttps:\/\/5sens.tn\/wp-content\/uploads\/2026\/10\/Un-lancement-pense-comme-un-levier-commercial-et-de-communication.webp\u00a0\u00bb alt=\u00a0\u00bbUn lancement pens\u00e9 comme un levier commercial et de communication\u00a0\u00bb title_text=\u00a0\u00bbUn lancement pens\u00e9 comme un levier commercial et de communication\u00a0\u00bb show_bottom_space=\u00a0\u00bboff\u00a0\u00bb align=\u00a0\u00bbcenter\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb module_alignment=\u00a0\u00bbcenter\u00a0\u00bb custom_margin=\u00a0\u00bb||||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb animation_style=\u00a0\u00bbzoom\u00a0\u00bb border_radii=\u00a0\u00bbon|10px|10px|10px|10px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_image][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_2″ _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_padding=\u00a0\u00bb||0px||false|false\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb2%||0%||false|false\u00a0\u00bb custom_padding_phone=\u00a0\u00bb2%||0%||false|false\u00a0\u00bb custom_padding_last_edited=\u00a0\u00bbon|tablet\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text content_tablet=\u00a0\u00bb<\/p>\n

Les Leaders nationaux nous confient leur communication<\/h2>\n

\u00a0\u00bb content_phone=\u00a0\u00bb<\/p>\n

Les Leaders nationaux nous confient leur communication<\/h2>\n

\u00a0\u00bb content_last_edited=\u00a0\u00bbon|tablet\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb header_2_font=\u00a0\u00bbPoppins|700|||||||\u00a0\u00bb header_2_text_align=\u00a0\u00bbleft\u00a0\u00bb header_2_text_color=\u00a0\u00bb#000000″ header_2_line_height=\u00a0\u00bb1.3em\u00a0\u00bb min_height=\u00a0\u00bb38px\u00a0\u00bb custom_margin=\u00a0\u00bb||10px||false|false\u00a0\u00bb header_2_font_size_tablet=\u00a0\u00bb\u00a0\u00bb header_2_font_size_phone=\u00a0\u00bb23px\u00a0\u00bb header_2_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb header_2_line_height_tablet=\u00a0\u00bb1.3em\u00a0\u00bb header_2_line_height_phone=\u00a0\u00bb1.3em\u00a0\u00bb header_2_line_height_last_edited=\u00a0\u00bbon|tablet\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]\n

Un lancement pens\u00e9 comme un levier commercial et de communication<\/h2>\n[\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbPoppins|300|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#000000″ text_font_size=\u00a0\u00bb15px\u00a0\u00bb text_line_height=\u00a0\u00bb1.8em\u00a0\u00bb text_orientation=\u00a0\u00bbjustified\u00a0\u00bb width_tablet=\u00a0\u00bb\u00a0\u00bb width_phone=\u00a0\u00bb100%\u00a0\u00bb width_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb module_alignment=\u00a0\u00bbleft\u00a0\u00bb custom_margin=\u00a0\u00bb||10%||false|false\u00a0\u00bb custom_margin_tablet=\u00a0\u00bb||0%||false|false\u00a0\u00bb custom_margin_phone=\u00a0\u00bb||0%||false|false\u00a0\u00bb custom_margin_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb text_orientation_tablet=\u00a0\u00bbjustified\u00a0\u00bb text_orientation_phone=\u00a0\u00bbleft\u00a0\u00bb text_orientation_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]\n

<\/span>Le jour J est un moment fort. Pourtant, il ne doit pas \u00eatre trait\u00e9 comme une action isol\u00e9e. Un lancement efficace relie l\u2019\u00e9v\u00e9nement aux objectifs de notori\u00e9t\u00e9, d\u2019essai, de prescription, de distribution ou de vente. Avant de choisir un lieu ou une animation, nous clarifions donc la fonction du dispositif. S\u2019agit-il de pr\u00e9senter une innovation, de rassurer un r\u00e9seau de partenaires ou de g\u00e9n\u00e9rer des prises de commande ? Faut-il plut\u00f4t acc\u00e9l\u00e9rer le r\u00e9f\u00e9rencement en magasin ou produire des contenus qui prolongent la campagne ?<\/p>\n

Cette approche \u00e9vite de concentrer le budget sur des \u00e9l\u00e9ments spectaculaires qui ne servent pas le produit. Ainsi, le concept, la sc\u00e9nographie, la liste des invit\u00e9s et les prises de parole d\u00e9coulent du positionnement et du r\u00e9sultat attendu. Chaque public doit pouvoir comprendre le b\u00e9n\u00e9fice du produit, l\u2019observer, l\u2019essayer ou le recommander.<\/p>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1″ custom_padding_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_padding=\u00a0\u00bb||4%||false|false\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb||||false|false\u00a0\u00bb custom_padding_phone=\u00a0\u00bb10%||||false|false\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row custom_padding_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb module_id=\u00a0\u00bbaudit\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb width=\u00a0\u00bb85%\u00a0\u00bb max_width=\u00a0\u00bb85%\u00a0\u00bb custom_padding=\u00a0\u00bb0px||0px||false|false\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb0px||0px||false|false\u00a0\u00bb custom_padding_phone=\u00a0\u00bb0px|1%|0px|1%|false|true\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4″ _builder_version=\u00a0\u00bb4.27.7″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_enable_color=\u00a0\u00bboff\u00a0\u00bb custom_padding=\u00a0\u00bb||||true|false\u00a0\u00bb animation_direction=\u00a0\u00bbright\u00a0\u00bb border_color_all=\u00a0\u00bbrgba(54,185,202,0.52)\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb header_2_font=\u00a0\u00bbPoppins|700|||||||\u00a0\u00bb header_2_text_align=\u00a0\u00bbcenter\u00a0\u00bb header_2_text_color=\u00a0\u00bb#000000″ header_2_line_height=\u00a0\u00bb1.5em\u00a0\u00bb min_height=\u00a0\u00bb38px\u00a0\u00bb custom_margin=\u00a0\u00bb||10px||false|false\u00a0\u00bb custom_margin_tablet=\u00a0\u00bb||10px||false|false\u00a0\u00bb custom_margin_phone=\u00a0\u00bb||0px||false|false\u00a0\u00bb custom_margin_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb header_2_text_align_tablet=\u00a0\u00bbcenter\u00a0\u00bb header_2_text_align_phone=\u00a0\u00bbleft\u00a0\u00bb header_2_text_align_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb header_2_font_size_tablet=\u00a0\u00bb\u00a0\u00bb header_2_font_size_phone=\u00a0\u00bb23px\u00a0\u00bb header_2_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]\n

Des formats adapt\u00e9s au produit et \u00e0 ses publics<\/h2>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00a0\u00bb1_2,1_2″ disabled_on=\u00a0\u00bboff|off|on\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb width=\u00a0\u00bb85%\u00a0\u00bb width_tablet=\u00a0\u00bb85%\u00a0\u00bb width_phone=\u00a0\u00bb85%\u00a0\u00bb width_last_edited=\u00a0\u00bbon|tablet\u00a0\u00bb max_width=\u00a0\u00bb1200px\u00a0\u00bb custom_padding=\u00a0\u00bb||2%||false|false\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_2″ _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb||||false|false\u00a0\u00bb custom_padding_phone=\u00a0\u00bb0px||||false|false\u00a0\u00bb custom_padding_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_image src=\u00a0\u00bbhttps:\/\/5sens.tn\/wp-content\/uploads\/2026\/10\/FMCG-degustation-et-sampling.webp\u00a0\u00bb alt=\u00a0\u00bbFMCG, d\u00e9gustation et sampling\u00a0\u00bb title_text=\u00a0\u00bbFMCG, d\u00e9gustation et sampling\u00a0\u00bb show_bottom_space=\u00a0\u00bboff\u00a0\u00bb align=\u00a0\u00bbcenter\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb module_alignment=\u00a0\u00bbcenter\u00a0\u00bb custom_margin=\u00a0\u00bb||||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb animation_style=\u00a0\u00bbzoom\u00a0\u00bb border_radii=\u00a0\u00bbon|10px|10px|10px|10px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_image][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_2″ _builder_version=\u00a0\u00bb4.27.7″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_padding=\u00a0\u00bb10%||||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_text_color=\u00a0\u00bb#36B9CA\u00a0\u00bb text_font_size=\u00a0\u00bb17px\u00a0\u00bb header_3_font=\u00a0\u00bb|700|||||||\u00a0\u00bb header_3_text_color=\u00a0\u00bb#000000″ header_3_font_size=\u00a0\u00bb19px\u00a0\u00bb custom_margin=\u00a0\u00bb||10px||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||0px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]\n

Activation FMCG, d\u00e9gustation et sampling :<\/h3>\n[\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbPoppins|300|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#000000″ text_font_size=\u00a0\u00bb15px\u00a0\u00bb text_line_height=\u00a0\u00bb1.8em\u00a0\u00bb text_orientation=\u00a0\u00bbjustified\u00a0\u00bb width_tablet=\u00a0\u00bb\u00a0\u00bb width_phone=\u00a0\u00bb100%\u00a0\u00bb width_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb module_alignment=\u00a0\u00bbleft\u00a0\u00bb custom_margin=\u00a0\u00bb||10%||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb text_orientation_tablet=\u00a0\u00bbjustified\u00a0\u00bb text_orientation_phone=\u00a0\u00bbleft\u00a0\u00bb text_orientation_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]\n

<\/span>Pour un lancement produit FMCG, la rencontre avec le consommateur est souvent d\u00e9cisive. En effet, une d\u00e9gustation, une d\u00e9monstration ou une op\u00e9ration de sampling fait d\u00e9couvrir la nouveaut\u00e9 dans un contexte ma\u00eetris\u00e9. Nous articulons l\u2019animation commerciale avec un dispositif point de vente, des \u00e9quipes terrain et des supports de visibilit\u00e9. Par ailleurs, une collecte structur\u00e9e des r\u00e9actions transforme l\u2019activation en source d\u2019informations utiles pour la marque.<\/p>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00a0\u00bb1_2,1_2″ disabled_on=\u00a0\u00bbon|on|off\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb width=\u00a0\u00bb85%\u00a0\u00bb max_width=\u00a0\u00bb1200px\u00a0\u00bb custom_padding=\u00a0\u00bb0px||2%||false|false\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_2″ _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_padding=\u00a0\u00bb8%||||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_text_color=\u00a0\u00bb#36B9CA\u00a0\u00bb text_font_size=\u00a0\u00bb17px\u00a0\u00bb header_3_font=\u00a0\u00bb|700|||||||\u00a0\u00bb header_3_text_color=\u00a0\u00bb#000000″ header_3_font_size=\u00a0\u00bb19px\u00a0\u00bb custom_margin=\u00a0\u00bb||10px||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||0px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]\n

Activation FMCG, d\u00e9gustation et sampling :<\/h3>\n[\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbPoppins|300|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#000000″ text_font_size=\u00a0\u00bb15px\u00a0\u00bb text_line_height=\u00a0\u00bb1.8em\u00a0\u00bb text_orientation=\u00a0\u00bbjustified\u00a0\u00bb width_tablet=\u00a0\u00bb\u00a0\u00bb width_phone=\u00a0\u00bb100%\u00a0\u00bb width_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb module_alignment=\u00a0\u00bbleft\u00a0\u00bb custom_margin=\u00a0\u00bb||10%||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb text_orientation_tablet=\u00a0\u00bbjustified\u00a0\u00bb text_orientation_phone=\u00a0\u00bbleft\u00a0\u00bb text_orientation_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]\n

<\/span>Pour un lancement produit FMCG, la rencontre avec le consommateur est souvent d\u00e9cisive. En effet, une d\u00e9gustation, une d\u00e9monstration ou une op\u00e9ration de sampling fait d\u00e9couvrir la nouveaut\u00e9 dans un contexte ma\u00eetris\u00e9. Nous articulons l\u2019animation commerciale avec un dispositif point de vente, des \u00e9quipes terrain et des supports de visibilit\u00e9. Par ailleurs, une collecte structur\u00e9e des r\u00e9actions transforme l\u2019activation en source d\u2019informations utiles pour la marque.<\/p>\n[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_2″ _builder_version=\u00a0\u00bb4.27.7″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_image src=\u00a0\u00bbhttps:\/\/5sens.tn\/wp-content\/uploads\/2026\/10\/FMCG-degustation-et-sampling.webp\u00a0\u00bb alt=\u00a0\u00bbFMCG, d\u00e9gustation et sampling\u00a0\u00bb title_text=\u00a0\u00bbFMCG, d\u00e9gustation et sampling\u00a0\u00bb show_bottom_space=\u00a0\u00bboff\u00a0\u00bb align=\u00a0\u00bbcenter\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb module_alignment=\u00a0\u00bbcenter\u00a0\u00bb custom_margin=\u00a0\u00bb||||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb animation_style=\u00a0\u00bbzoom\u00a0\u00bb border_radii=\u00a0\u00bbon|10px|10px|10px|10px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00a0\u00bb1_2,1_2″ disabled_on=\u00a0\u00bboff|off|off\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_color=\u00a0\u00bb#f4f4f4″ width=\u00a0\u00bb85%\u00a0\u00bb max_width=\u00a0\u00bb1200px\u00a0\u00bb custom_padding=\u00a0\u00bb2%|2%|2%|2%|false|true\u00a0\u00bb border_radii=\u00a0\u00bbon|10px|10px|10px|10px\u00a0\u00bb border_width_all=\u00a0\u00bb1px\u00a0\u00bb border_color_all=\u00a0\u00bbrgba(82,9,150,0.32)\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_2″ _builder_version=\u00a0\u00bb4.27.7″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_image src=\u00a0\u00bbhttps:\/\/5sens.tn\/wp-content\/uploads\/2026\/10\/4-Publicite-Digitale-Meta-Ads-Google-Ads-En-ligne.webp\u00a0\u00bb alt=\u00a0\u00bbPublicit\u00e9 Digitale (Meta Ads & Google Ads) (En ligne)\u00a0\u00bb title_text=\u00a0\u00bbPublicit\u00e9 Digitale (Meta Ads & Google Ads) (En ligne)\u00a0\u00bb show_bottom_space=\u00a0\u00bboff\u00a0\u00bb align=\u00a0\u00bbcenter\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb module_alignment=\u00a0\u00bbcenter\u00a0\u00bb custom_margin=\u00a0\u00bb||||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb animation_style=\u00a0\u00bbzoom\u00a0\u00bb hover_enabled=\u00a0\u00bb0″ border_radii=\u00a0\u00bbon|10px|10px|10px|10px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb sticky_enabled=\u00a0\u00bb0″][\/et_pb_image][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_2″ _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_padding=\u00a0\u00bb8%||||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.7″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_text_color=\u00a0\u00bb#36B9CA\u00a0\u00bb text_font_size=\u00a0\u00bb17px\u00a0\u00bb header_3_font=\u00a0\u00bb|700|||||||\u00a0\u00bb header_3_text_color=\u00a0\u00bb#000000″ header_3_font_size=\u00a0\u00bb19px\u00a0\u00bb custom_margin=\u00a0\u00bb||10px||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||0px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]\n

Publicit\u00e9 Digitale (Meta Ads & Google Ads) (En ligne)<\/h3>\n[\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.27.7″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbPoppins|300|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#000000″ text_font_size=\u00a0\u00bb15px\u00a0\u00bb text_line_height=\u00a0\u00bb1.8em\u00a0\u00bb text_orientation=\u00a0\u00bbjustified\u00a0\u00bb width_tablet=\u00a0\u00bb\u00a0\u00bb width_phone=\u00a0\u00bb100%\u00a0\u00bb width_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb module_alignment=\u00a0\u00bbleft\u00a0\u00bb custom_margin=\u00a0\u00bb||10%||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb text_orientation_tablet=\u00a0\u00bbjustified\u00a0\u00bb text_orientation_phone=\u00a0\u00bbleft\u00a0\u00bb text_orientation_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]\n

<\/span>Des campagnes d’acquisition et de retargeting (campagnes publicitaires ciblant des internautes ayant d\u00e9j\u00e0 visit\u00e9 votre site) hyper-cibl\u00e9es, pilot\u00e9es par la performance commerciale et la g\u00e9n\u00e9ration de trafic qualifi\u00e9.<\/p>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00a0\u00bb1_2,1_2″ disabled_on=\u00a0\u00bbon|on|off\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb width=\u00a0\u00bb85%\u00a0\u00bb max_width=\u00a0\u00bb1200px\u00a0\u00bb custom_padding=\u00a0\u00bb2%||2%||true|false\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_2″ _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_padding=\u00a0\u00bb8%||||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_text_color=\u00a0\u00bb#36B9CA\u00a0\u00bb text_font_size=\u00a0\u00bb17px\u00a0\u00bb header_3_font=\u00a0\u00bb|700|||||||\u00a0\u00bb header_3_text_color=\u00a0\u00bb#000000″ header_3_font_size=\u00a0\u00bb19px\u00a0\u00bb header_3_line_height=\u00a0\u00bb1.5em\u00a0\u00bb custom_margin=\u00a0\u00bb||10px||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||0px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]\n

Pr\u00e9sentation B2B pour distributeurs et partenaires :<\/h3>\n[\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbPoppins|300|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#000000″ text_font_size=\u00a0\u00bb15px\u00a0\u00bb text_line_height=\u00a0\u00bb1.8em\u00a0\u00bb text_orientation=\u00a0\u00bbjustified\u00a0\u00bb width_tablet=\u00a0\u00bb\u00a0\u00bb width_phone=\u00a0\u00bb100%\u00a0\u00bb width_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb module_alignment=\u00a0\u00bbleft\u00a0\u00bb custom_margin=\u00a0\u00bb||10%||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb text_orientation_tablet=\u00a0\u00bbjustified\u00a0\u00bb text_orientation_phone=\u00a0\u00bbleft\u00a0\u00bb text_orientation_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]\n

<\/span>Un lancement B2B privil\u00e9gie la d\u00e9monstration, la qualit\u00e9 des \u00e9changes et la r\u00e9ponse aux objections. Le programme peut associer une pr\u00e9sentation strat\u00e9gique, un espace d\u2019exposition, des essais et des rendez-vous individuels. Un temps de networking compl\u00e8te souvent le format. De plus, les supports commerciaux et les arguments de vente sont harmonis\u00e9s. Les partenaires peuvent ainsi relayer le produit avec pr\u00e9cision.<\/p>\n[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_2″ _builder_version=\u00a0\u00bb4.27.7″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_image src=\u00a0\u00bbhttps:\/\/5sens.tn\/wp-content\/uploads\/2026\/10\/Presentation-B2B-pour-distributeurs-et-partenaires.webp\u00a0\u00bb alt=\u00a0\u00bbPr\u00e9sentation B2B pour distributeurs et partenaires\u00a0\u00bb title_text=\u00a0\u00bbPr\u00e9sentation B2B pour distributeurs et partenaires\u00a0\u00bb show_bottom_space=\u00a0\u00bboff\u00a0\u00bb align=\u00a0\u00bbcenter\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb module_alignment=\u00a0\u00bbcenter\u00a0\u00bb custom_margin=\u00a0\u00bb||||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb animation_style=\u00a0\u00bbzoom\u00a0\u00bb border_radii=\u00a0\u00bbon|10px|10px|10px|10px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00a0\u00bb1_2,1_2″ disabled_on=\u00a0\u00bboff|off|on\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.7″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb width=\u00a0\u00bb85%\u00a0\u00bb max_width=\u00a0\u00bb1200px\u00a0\u00bb custom_padding=\u00a0\u00bb2%||2%||true|false\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_2″ _builder_version=\u00a0\u00bb4.27.7″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_image src=\u00a0\u00bbhttps:\/\/5sens.tn\/wp-content\/uploads\/2026\/10\/Presentation-B2B-pour-distributeurs-et-partenaires.webp\u00a0\u00bb alt=\u00a0\u00bbPr\u00e9sentation B2B pour distributeurs et partenaires\u00a0\u00bb title_text=\u00a0\u00bbPr\u00e9sentation B2B pour distributeurs et partenaires\u00a0\u00bb show_bottom_space=\u00a0\u00bboff\u00a0\u00bb align=\u00a0\u00bbcenter\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb module_alignment=\u00a0\u00bbcenter\u00a0\u00bb custom_margin=\u00a0\u00bb||||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb animation_style=\u00a0\u00bbzoom\u00a0\u00bb border_radii=\u00a0\u00bbon|10px|10px|10px|10px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_image][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_2″ _builder_version=\u00a0\u00bb4.27.7″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_padding=\u00a0\u00bb10%||||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_text_color=\u00a0\u00bb#36B9CA\u00a0\u00bb text_font_size=\u00a0\u00bb17px\u00a0\u00bb header_3_font=\u00a0\u00bb|700|||||||\u00a0\u00bb header_3_text_color=\u00a0\u00bb#000000″ header_3_font_size=\u00a0\u00bb19px\u00a0\u00bb header_3_line_height=\u00a0\u00bb1.5em\u00a0\u00bb custom_margin=\u00a0\u00bb||10px||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||0px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]\n

Pr\u00e9sentation B2B pour distributeurs et partenaires :<\/h3>\n[\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbPoppins|300|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#000000″ text_font_size=\u00a0\u00bb15px\u00a0\u00bb text_line_height=\u00a0\u00bb1.8em\u00a0\u00bb text_orientation=\u00a0\u00bbjustified\u00a0\u00bb width_tablet=\u00a0\u00bb\u00a0\u00bb width_phone=\u00a0\u00bb100%\u00a0\u00bb width_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb module_alignment=\u00a0\u00bbleft\u00a0\u00bb custom_margin=\u00a0\u00bb||10%||false|false\u00a0\u00bb custom_margin_tablet=\u00a0\u00bb||6%||false|false\u00a0\u00bb custom_margin_phone=\u00a0\u00bb||6%||false|false\u00a0\u00bb custom_margin_last_edited=\u00a0\u00bbon|tablet\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb text_orientation_tablet=\u00a0\u00bbjustified\u00a0\u00bb text_orientation_phone=\u00a0\u00bbleft\u00a0\u00bb text_orientation_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]\n

<\/span>Un lancement B2B privil\u00e9gie la d\u00e9monstration, la qualit\u00e9 des \u00e9changes et la r\u00e9ponse aux objections. Le programme peut associer une pr\u00e9sentation strat\u00e9gique, un espace d\u2019exposition, des essais et des rendez-vous individuels. Un temps de networking compl\u00e8te souvent le format. De plus, les supports commerciaux et les arguments de vente sont harmonis\u00e9s. Les partenaires peuvent ainsi relayer le produit avec pr\u00e9cision.<\/p>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00a0\u00bb1_2,1_2″ disabled_on=\u00a0\u00bboff|off|off\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_color=\u00a0\u00bb#f4f4f4″ width=\u00a0\u00bb85%\u00a0\u00bb max_width=\u00a0\u00bb1200px\u00a0\u00bb custom_padding=\u00a0\u00bb2%|2%|2%|2%|false|true\u00a0\u00bb border_radii=\u00a0\u00bbon|10px|10px|10px|10px\u00a0\u00bb border_width_all=\u00a0\u00bb1px\u00a0\u00bb border_color_all=\u00a0\u00bbrgba(82,9,150,0.32)\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_2″ _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_image src=\u00a0\u00bbhttps:\/\/5sens.tn\/wp-content\/uploads\/2026\/10\/Soiree-de-lancement-et-devoilement-de-marque.webp\u00a0\u00bb alt=\u00a0\u00bbSoir\u00e9e de lancement et d\u00e9voilement de marque\u00a0\u00bb title_text=\u00a0\u00bbSoir\u00e9e de lancement et d\u00e9voilement de marque\u00a0\u00bb show_bottom_space=\u00a0\u00bboff\u00a0\u00bb align=\u00a0\u00bbcenter\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb module_alignment=\u00a0\u00bbcenter\u00a0\u00bb custom_margin=\u00a0\u00bb||||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb animation_style=\u00a0\u00bbzoom\u00a0\u00bb border_radii=\u00a0\u00bbon|10px|10px|10px|10px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_image][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_2″ _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_padding=\u00a0\u00bb5%||||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_text_color=\u00a0\u00bb#36B9CA\u00a0\u00bb text_font_size=\u00a0\u00bb17px\u00a0\u00bb header_3_font=\u00a0\u00bb|700|||||||\u00a0\u00bb header_3_text_color=\u00a0\u00bb#000000″ header_3_font_size=\u00a0\u00bb19px\u00a0\u00bb header_3_line_height=\u00a0\u00bb1.5em\u00a0\u00bb custom_margin=\u00a0\u00bb||10px||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||0px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]\n

Soir\u00e9e de lancement en Tunisie et d\u00e9voilement de marque :<\/h3>\n[\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbPoppins|300|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#000000″ text_font_size=\u00a0\u00bb15px\u00a0\u00bb text_line_height=\u00a0\u00bb1.8em\u00a0\u00bb text_orientation=\u00a0\u00bbjustified\u00a0\u00bb width_tablet=\u00a0\u00bb\u00a0\u00bb width_phone=\u00a0\u00bb100%\u00a0\u00bb width_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb module_alignment=\u00a0\u00bbleft\u00a0\u00bb custom_margin=\u00a0\u00bb||10%||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb text_orientation_tablet=\u00a0\u00bbjustified\u00a0\u00bb text_orientation_phone=\u00a0\u00bbleft\u00a0\u00bb text_orientation_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]\n

<\/span>La soir\u00e9e de lancement cr\u00e9e un temps de r\u00e9v\u00e9lation construit autour du produit. Nous travaillons la progression de l\u2019exp\u00e9rience : accueil, immersion dans l\u2019univers de la marque, prise de parole, d\u00e9voilement et \u00e9changes. La lumi\u00e8re, le son, l\u2019image et la circulation des invit\u00e9s concentrent l\u2019attention au bon moment. Ainsi, le regard reste fix\u00e9 sur l\u2019offre pr\u00e9sent\u00e9e.<\/p>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00a0\u00bb1_2,1_2″ disabled_on=\u00a0\u00bbon|on|off\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb width=\u00a0\u00bb85%\u00a0\u00bb max_width=\u00a0\u00bb1200px\u00a0\u00bb custom_padding=\u00a0\u00bb2%||2%||true|false\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_2″ _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_padding=\u00a0\u00bb8%||||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_text_color=\u00a0\u00bb#36B9CA\u00a0\u00bb text_font_size=\u00a0\u00bb17px\u00a0\u00bb header_3_font=\u00a0\u00bb|700|||||||\u00a0\u00bb header_3_text_color=\u00a0\u00bb#000000″ header_3_font_size=\u00a0\u00bb19px\u00a0\u00bb header_3_line_height=\u00a0\u00bb1.5em\u00a0\u00bb custom_margin=\u00a0\u00bb||10px||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||0px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]\n

Lancement presse, influence et contenu digital :<\/h3>\n[\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbPoppins|300|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#000000″ text_font_size=\u00a0\u00bb15px\u00a0\u00bb text_line_height=\u00a0\u00bb1.8em\u00a0\u00bb text_orientation=\u00a0\u00bbjustified\u00a0\u00bb width_tablet=\u00a0\u00bb\u00a0\u00bb width_phone=\u00a0\u00bb100%\u00a0\u00bb width_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb module_alignment=\u00a0\u00bbleft\u00a0\u00bb custom_margin=\u00a0\u00bb||10%||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb text_orientation_tablet=\u00a0\u00bbjustified\u00a0\u00bb text_orientation_phone=\u00a0\u00bbleft\u00a0\u00bb text_orientation_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]\n

<\/span>Lorsque la visibilit\u00e9 est prioritaire, le lancement peut r\u00e9unir journalistes, cr\u00e9ateurs de contenu, experts ou ambassadeurs. L\u2019enjeu ne se limite pas \u00e0 rassembler une audience. Il faut aussi pr\u00e9parer les messages, les angles \u00e9ditoriaux, les s\u00e9quences de captation et les contenus imm\u00e9diatement partageables. La couverture m\u00e9diatique et le contenu digital prolongent alors l\u2019\u00e9v\u00e9nement au-del\u00e0 des personnes pr\u00e9sentes.<\/p>\n[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_2″ _builder_version=\u00a0\u00bb4.27.7″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_image src=\u00a0\u00bbhttps:\/\/5sens.tn\/wp-content\/uploads\/2026\/10\/Lancement-presse-influence-et-contenu-digital.webp\u00a0\u00bb alt=\u00a0\u00bbLancement presse, influence et contenu digital\u00a0\u00bb title_text=\u00a0\u00bbLancement presse, influence et contenu digital\u00a0\u00bb show_bottom_space=\u00a0\u00bboff\u00a0\u00bb align=\u00a0\u00bbcenter\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb module_alignment=\u00a0\u00bbcenter\u00a0\u00bb custom_margin=\u00a0\u00bb||||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb animation_style=\u00a0\u00bbzoom\u00a0\u00bb border_radii=\u00a0\u00bbon|10px|10px|10px|10px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00a0\u00bb1_2,1_2″ disabled_on=\u00a0\u00bboff|off|on\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.7″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb width=\u00a0\u00bb85%\u00a0\u00bb max_width=\u00a0\u00bb1200px\u00a0\u00bb custom_padding=\u00a0\u00bb2%||2%||true|false\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_2″ _builder_version=\u00a0\u00bb4.27.7″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_image src=\u00a0\u00bbhttps:\/\/5sens.tn\/wp-content\/uploads\/2026\/10\/Lancement-presse-influence-et-contenu-digital.webp\u00a0\u00bb alt=\u00a0\u00bbLancement presse, influence et contenu digital\u00a0\u00bb title_text=\u00a0\u00bbLancement presse, influence et contenu digital\u00a0\u00bb show_bottom_space=\u00a0\u00bboff\u00a0\u00bb align=\u00a0\u00bbcenter\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb module_alignment=\u00a0\u00bbcenter\u00a0\u00bb custom_margin=\u00a0\u00bb||||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb animation_style=\u00a0\u00bbzoom\u00a0\u00bb border_radii=\u00a0\u00bbon|10px|10px|10px|10px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_image][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_2″ _builder_version=\u00a0\u00bb4.27.7″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_padding=\u00a0\u00bb10%||||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_text_color=\u00a0\u00bb#36B9CA\u00a0\u00bb text_font_size=\u00a0\u00bb17px\u00a0\u00bb header_3_font=\u00a0\u00bb|700|||||||\u00a0\u00bb header_3_text_color=\u00a0\u00bb#000000″ header_3_font_size=\u00a0\u00bb19px\u00a0\u00bb header_3_line_height=\u00a0\u00bb1.5em\u00a0\u00bb custom_margin=\u00a0\u00bb||10px||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||0px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]\n

Lancement presse, influence et contenu digital :<\/h3>\n[\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbPoppins|300|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#000000″ text_font_size=\u00a0\u00bb15px\u00a0\u00bb text_line_height=\u00a0\u00bb1.8em\u00a0\u00bb text_orientation=\u00a0\u00bbjustified\u00a0\u00bb width_tablet=\u00a0\u00bb\u00a0\u00bb width_phone=\u00a0\u00bb100%\u00a0\u00bb width_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb module_alignment=\u00a0\u00bbleft\u00a0\u00bb custom_margin=\u00a0\u00bb||10%||false|false\u00a0\u00bb custom_margin_tablet=\u00a0\u00bb||6%||false|false\u00a0\u00bb custom_margin_phone=\u00a0\u00bb||6%||false|false\u00a0\u00bb custom_margin_last_edited=\u00a0\u00bbon|tablet\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb text_orientation_tablet=\u00a0\u00bbjustified\u00a0\u00bb text_orientation_phone=\u00a0\u00bbleft\u00a0\u00bb text_orientation_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]\n

<\/span>Lorsque la visibilit\u00e9 est prioritaire, le lancement peut r\u00e9unir journalistes, cr\u00e9ateurs de contenu, experts ou ambassadeurs. L\u2019enjeu ne se limite pas \u00e0 rassembler une audience. Il faut aussi pr\u00e9parer les messages, les angles \u00e9ditoriaux, les s\u00e9quences de captation et les contenus imm\u00e9diatement partageables. La couverture m\u00e9diatique et le contenu digital prolongent alors l\u2019\u00e9v\u00e9nement au-del\u00e0 des personnes pr\u00e9sentes.<\/p>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1″ custom_padding_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_image=\u00a0\u00bbhttps:\/\/5sens.tn\/wp-content\/uploads\/2026\/07\/Services-agence-de-communication-Tunisie.webp\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb\u00a0\u00bb custom_padding_phone=\u00a0\u00bb||||false|false\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row custom_padding_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb width=\u00a0\u00bb90%\u00a0\u00bb max_width=\u00a0\u00bb1200px\u00a0\u00bb custom_padding=\u00a0\u00bb0px||||false|false\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb0px||||false|false\u00a0\u00bb custom_padding_phone=\u00a0\u00bb0px||||false|false\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4″ _builder_version=\u00a0\u00bb4.27.0″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb header_font=\u00a0\u00bbPoppins||||||||\u00a0\u00bb header_2_font=\u00a0\u00bbPoppins|700|||||||\u00a0\u00bb header_2_text_align=\u00a0\u00bbcenter\u00a0\u00bb header_2_line_height=\u00a0\u00bb1.5em\u00a0\u00bb custom_margin=\u00a0\u00bb||||false|false\u00a0\u00bb custom_margin_tablet=\u00a0\u00bb\u00a0\u00bb custom_margin_phone=\u00a0\u00bb||0px||false|false\u00a0\u00bb custom_margin_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb header_2_text_align_tablet=\u00a0\u00bbcenter\u00a0\u00bb header_2_text_align_phone=\u00a0\u00bbleft\u00a0\u00bb header_2_text_align_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb header_2_font_size_tablet=\u00a0\u00bb29px\u00a0\u00bb header_2_font_size_phone=\u00a0\u00bb23px\u00a0\u00bb header_2_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]\n

Un dispositif 360\u00b0 adapt\u00e9 \u00e0 votre produit et \u00e0 votre march\u00e9<\/h2>\n[\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbPoppins|300|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#000000″ text_font_size=\u00a0\u00bb15px\u00a0\u00bb text_line_height=\u00a0\u00bb1.8em\u00a0\u00bb text_orientation=\u00a0\u00bbcenter\u00a0\u00bb width_tablet=\u00a0\u00bb\u00a0\u00bb width_phone=\u00a0\u00bb100%\u00a0\u00bb width_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb module_alignment=\u00a0\u00bbleft\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb text_orientation_tablet=\u00a0\u00bbjustified\u00a0\u00bb text_orientation_phone=\u00a0\u00bbleft\u00a0\u00bb text_orientation_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]\n

Un lancement r\u00e9ussi ne repose pas sur un seul levier. Nous assemblons donc les composantes utiles \u00e0 votre produit, de son identit\u00e9 jusqu\u2019\u00e0 sa pr\u00e9sence en rayon. Chaque \u00e9l\u00e9ment peut \u00eatre activ\u00e9 seul ou int\u00e9gr\u00e9 \u00e0 une campagne compl\u00e8te.<\/p>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00a0\u00bb1_3,1_3,1_3″ use_custom_gutter=\u00a0\u00bbon\u00a0\u00bb gutter_width=\u00a0\u00bb2″ make_equal=\u00a0\u00bbon\u00a0\u00bb custom_padding_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb width=\u00a0\u00bb85%\u00a0\u00bb max_width=\u00a0\u00bb1200px\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb0px||||false|false\u00a0\u00bb custom_padding_phone=\u00a0\u00bb0px||||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_3″ _builder_version=\u00a0\u00bb4.27.7″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_color=\u00a0\u00bb#f4f4f4″ custom_padding=\u00a0\u00bb2%|2%|2%|2%|true|true\u00a0\u00bb border_radii=\u00a0\u00bbon|10px|10px|10px|10px\u00a0\u00bb border_width_all=\u00a0\u00bb1px\u00a0\u00bb border_color_all=\u00a0\u00bbrgba(82,9,150,0.32)\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_blurb title=\u00a0\u00bbIdentit\u00e9 produit : naming, packaging et PLV\u00a0\u00bb image=\u00a0\u00bbhttps:\/\/5sens.tn\/wp-content\/uploads\/2026\/10\/1-Flacon-irise-sur-presentoir-de-verre.webp\u00a0\u00bb alt=\u00a0\u00bbTaux de rotation en rayon (2)\u00a0\u00bb image_icon_width=\u00a0\u00bb100px\u00a0\u00bb icon_alignment=\u00a0\u00bbleft\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb header_level=\u00a0\u00bbh3″ header_font=\u00a0\u00bb|600|||||||\u00a0\u00bb header_text_color=\u00a0\u00bb#000000″ header_font_size=\u00a0\u00bb22px\u00a0\u00bb header_line_height=\u00a0\u00bb1.4em\u00a0\u00bb body_font=\u00a0\u00bbPoppins|300|||||||\u00a0\u00bb body_text_color=\u00a0\u00bb#000000″ body_font_size=\u00a0\u00bb15px\u00a0\u00bb body_line_height=\u00a0\u00bb1.8em\u00a0\u00bb body_link_font=\u00a0\u00bb||||on||||\u00a0\u00bb body_link_text_color=\u00a0\u00bb#000000″ custom_margin=\u00a0\u00bb||4%||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb animation=\u00a0\u00bboff\u00a0\u00bb header_font_size_tablet=\u00a0\u00bb22px\u00a0\u00bb header_font_size_phone=\u00a0\u00bb19px\u00a0\u00bb header_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb border_radii_image=\u00a0\u00bbon|10px|10px|10px|10px\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb body_orientation_tablet=\u00a0\u00bbjustified\u00a0\u00bb body_orientation_phone=\u00a0\u00bbleft\u00a0\u00bb body_orientation_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb]\n

Avant le jour J, le produit doit \u00eatre pr\u00eat \u00e0 s\u00e9duire. Nous accompagnons le naming, la cr\u00e9ation du packaging et la d\u00e9clinaison de la gamme. Nous concevons \u00e9galement la PLV, les stop-rayons et les pr\u00e9sentoirs. Pour un lancement de marque en Tunisie, nous construisons aussi l\u2019identit\u00e9 visuelle compl\u00e8te gr\u00e2ce \u00e0 notre expertise en branding<\/a><\/strong>. Le produit arrive ainsi en magasin avec une image coh\u00e9rente avec la campagne.<\/p>\n[\/et_pb_blurb][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_3″ _builder_version=\u00a0\u00bb4.27.7″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_color=\u00a0\u00bb#f4f4f4″ custom_padding=\u00a0\u00bb2%|2%|2%|2%|true|true\u00a0\u00bb border_radii=\u00a0\u00bbon|10px|10px|10px|10px\u00a0\u00bb border_width_all=\u00a0\u00bb1px\u00a0\u00bb border_color_all=\u00a0\u00bbrgba(82,9,150,0.32)\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_blurb title=\u00a0\u00bbConcept cr\u00e9atif et storytelling\u00a0\u00bb image=\u00a0\u00bbhttps:\/\/5sens.tn\/wp-content\/uploads\/2026\/10\/2-Concept-creatif-et-storytelling.webp\u00a0\u00bb alt=\u00a0\u00bbTaux de rotation en rayon (2)\u00a0\u00bb image_icon_width=\u00a0\u00bb100px\u00a0\u00bb icon_alignment=\u00a0\u00bbleft\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb header_level=\u00a0\u00bbh3″ header_font=\u00a0\u00bb|600|||||||\u00a0\u00bb header_text_color=\u00a0\u00bb#000000″ header_font_size=\u00a0\u00bb22px\u00a0\u00bb header_line_height=\u00a0\u00bb1.4em\u00a0\u00bb body_font=\u00a0\u00bbPoppins|300|||||||\u00a0\u00bb body_text_color=\u00a0\u00bb#000000″ body_font_size=\u00a0\u00bb15px\u00a0\u00bb body_line_height=\u00a0\u00bb1.8em\u00a0\u00bb body_link_font=\u00a0\u00bb||||on||||\u00a0\u00bb body_link_text_color=\u00a0\u00bb#000000″ custom_margin=\u00a0\u00bb||4%||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb animation=\u00a0\u00bboff\u00a0\u00bb header_font_size_tablet=\u00a0\u00bb22px\u00a0\u00bb header_font_size_phone=\u00a0\u00bb19px\u00a0\u00bb header_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb border_radii_image=\u00a0\u00bbon|10px|10px|10px|10px\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb body_orientation_tablet=\u00a0\u00bbjustified\u00a0\u00bb body_orientation_phone=\u00a0\u00bbleft\u00a0\u00bb body_orientation_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb]\n

Le concept transforme les caract\u00e9ristiques du produit en une id\u00e9e que le public peut comprendre et ressentir. Nous construisons un fil narratif fid\u00e8le \u00e0 l\u2019identit\u00e9 de marque. Ensuite, nous le d\u00e9clinons dans l\u2019invitation, la sc\u00e9nographie, les prises de parole, la d\u00e9monstration et les contenus. Cette continuit\u00e9 donne plus de force au d\u00e9voilement produit. Elle \u00e9vite aussi une juxtaposition d\u2019animations sans lien avec la promesse commerciale.<\/p>\n[\/et_pb_blurb][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_3″ _builder_version=\u00a0\u00bb4.27.7″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_color=\u00a0\u00bb#f4f4f4″ custom_padding=\u00a0\u00bb2%|2%|2%|2%|true|true\u00a0\u00bb border_radii=\u00a0\u00bbon|10px|10px|10px|10px\u00a0\u00bb border_width_all=\u00a0\u00bb1px\u00a0\u00bb border_color_all=\u00a0\u00bbrgba(82,9,150,0.32)\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_blurb title=\u00a0\u00bbSc\u00e9nographie \u00e9v\u00e9nementielle, production et coordination technique\u00a0\u00bb image=\u00a0\u00bbhttps:\/\/5sens.tn\/wp-content\/uploads\/2026\/10\/3-Scenographie-evenementielle-production-et-coordination-technique.webp\u00a0\u00bb alt=\u00a0\u00bbTaux de rotation en rayon (2)\u00a0\u00bb image_icon_width=\u00a0\u00bb100px\u00a0\u00bb icon_alignment=\u00a0\u00bbleft\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb header_level=\u00a0\u00bbh3″ header_font=\u00a0\u00bb|600|||||||\u00a0\u00bb header_text_color=\u00a0\u00bb#000000″ header_font_size=\u00a0\u00bb22px\u00a0\u00bb header_line_height=\u00a0\u00bb1.4em\u00a0\u00bb body_font=\u00a0\u00bbPoppins|300|||||||\u00a0\u00bb body_text_color=\u00a0\u00bb#000000″ body_font_size=\u00a0\u00bb15px\u00a0\u00bb body_line_height=\u00a0\u00bb1.8em\u00a0\u00bb body_link_font=\u00a0\u00bb|700|||on||||\u00a0\u00bb body_link_text_color=\u00a0\u00bb#000000″ custom_margin=\u00a0\u00bb||4%||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb animation=\u00a0\u00bboff\u00a0\u00bb header_font_size_tablet=\u00a0\u00bb22px\u00a0\u00bb header_font_size_phone=\u00a0\u00bb19px\u00a0\u00bb header_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb border_radii_image=\u00a0\u00bbon|10px|10px|10px|10px\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb body_orientation_tablet=\u00a0\u00bbjustified\u00a0\u00bb body_orientation_phone=\u00a0\u00bbleft\u00a0\u00bb body_orientation_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb]\n

Nous traduisons le concept dans l\u2019espace en tenant compte du lieu, du parcours des invit\u00e9s et des contraintes techniques. La mise en sc\u00e8ne peut mobiliser d\u00e9cor, mobilier, signal\u00e9tique, \u00e9clairage, son, \u00e9crans, vid\u00e9o ou espace d\u2019essai. Nos \u00e9quipes coordonnent les prestataires, le montage, les r\u00e9p\u00e9titions, l\u2019accueil, le d\u00e9roul\u00e9 et le d\u00e9montage. L\u2019ex\u00e9cution sur le terrain est ainsi s\u00e9curis\u00e9e. D\u00e9couvrez notre savoir-faire en organisation d\u2019\u00e9v\u00e9nements en Tunisie<\/a>.<\/p>\n[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00a0\u00bb1_3,1_3,1_3″ use_custom_gutter=\u00a0\u00bbon\u00a0\u00bb gutter_width=\u00a0\u00bb2″ make_equal=\u00a0\u00bbon\u00a0\u00bb custom_padding_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb width=\u00a0\u00bb85%\u00a0\u00bb max_width=\u00a0\u00bb1200px\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb0px||||false|false\u00a0\u00bb custom_padding_phone=\u00a0\u00bb0px||||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_3″ _builder_version=\u00a0\u00bb4.27.7″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_color=\u00a0\u00bb#f4f4f4″ custom_padding=\u00a0\u00bb2%|2%|2%|2%|true|true\u00a0\u00bb border_radii=\u00a0\u00bbon|10px|10px|10px|10px\u00a0\u00bb border_width_all=\u00a0\u00bb1px\u00a0\u00bb border_color_all=\u00a0\u00bbrgba(82,9,150,0.32)\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_blurb title=\u00a0\u00bbCampagne m\u00e9dia 360\u00b0 : TV, radio, affichage et digital\u00a0\u00bb image=\u00a0\u00bbhttps:\/\/5sens.tn\/wp-content\/uploads\/2026\/10\/4-Campagne-media-360\u00b0-TV-radio-affichage-et-digital.webp\u00a0\u00bb alt=\u00a0\u00bbTaux de rotation en rayon (2)\u00a0\u00bb image_icon_width=\u00a0\u00bb100px\u00a0\u00bb icon_alignment=\u00a0\u00bbleft\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb header_level=\u00a0\u00bbh3″ header_font=\u00a0\u00bb|600|||||||\u00a0\u00bb header_text_color=\u00a0\u00bb#000000″ header_font_size=\u00a0\u00bb22px\u00a0\u00bb header_line_height=\u00a0\u00bb1.4em\u00a0\u00bb body_font=\u00a0\u00bbPoppins|300|||||||\u00a0\u00bb body_text_color=\u00a0\u00bb#000000″ body_font_size=\u00a0\u00bb15px\u00a0\u00bb body_line_height=\u00a0\u00bb1.8em\u00a0\u00bb body_link_font=\u00a0\u00bb||||on||||\u00a0\u00bb body_link_text_color=\u00a0\u00bb#000000″ custom_margin=\u00a0\u00bb||4%||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb animation=\u00a0\u00bboff\u00a0\u00bb header_font_size_tablet=\u00a0\u00bb22px\u00a0\u00bb header_font_size_phone=\u00a0\u00bb19px\u00a0\u00bb header_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb border_radii_image=\u00a0\u00bbon|10px|10px|10px|10px\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb body_orientation_tablet=\u00a0\u00bbjustified\u00a0\u00bb body_orientation_phone=\u00a0\u00bbleft\u00a0\u00bb body_orientation_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb]\n

Un lancement prend toute sa force lorsque l\u2019\u00e9v\u00e9nement s\u2019inscrit dans une campagne. Nous concevons et produisons le spot TV, le message radio et la campagne d\u2019affichage. En parall\u00e8le, nous activons Google Ads, Meta et les r\u00e9seaux sociaux pour toucher le grand public. Le produit devient ainsi visible partout au m\u00eame moment : en rayon, dans les m\u00e9dias et en ligne. Cette approche est au c\u0153ur de notre offre de campagne de communication int\u00e9gr\u00e9e<\/a><\/strong>.<\/p>\n[\/et_pb_blurb][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_3″ _builder_version=\u00a0\u00bb4.27.7″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_color=\u00a0\u00bb#f4f4f4″ custom_padding=\u00a0\u00bb2%|2%|2%|2%|true|true\u00a0\u00bb border_radii=\u00a0\u00bbon|10px|10px|10px|10px\u00a0\u00bb border_width_all=\u00a0\u00bb1px\u00a0\u00bb border_color_all=\u00a0\u00bbrgba(82,9,150,0.32)\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_blurb title=\u00a0\u00bbActivation terrain et dispositifs en point de vente\u00a0\u00bb image=\u00a0\u00bbhttps:\/\/5sens.tn\/wp-content\/uploads\/2026\/10\/5-Activation-terrain-et-dispositifs-en-point-de-vente.webp\u00a0\u00bb alt=\u00a0\u00bbTaux de rotation en rayon (2)\u00a0\u00bb image_icon_width=\u00a0\u00bb100px\u00a0\u00bb icon_alignment=\u00a0\u00bbleft\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb header_level=\u00a0\u00bbh3″ header_font=\u00a0\u00bb|600|||||||\u00a0\u00bb header_text_color=\u00a0\u00bb#000000″ header_font_size=\u00a0\u00bb22px\u00a0\u00bb header_line_height=\u00a0\u00bb1.4em\u00a0\u00bb body_font=\u00a0\u00bbPoppins|300|||||||\u00a0\u00bb body_text_color=\u00a0\u00bb#000000″ body_font_size=\u00a0\u00bb15px\u00a0\u00bb body_line_height=\u00a0\u00bb1.8em\u00a0\u00bb body_link_font=\u00a0\u00bb||||on||||\u00a0\u00bb body_link_text_color=\u00a0\u00bb#000000″ custom_margin=\u00a0\u00bb||4%||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb animation=\u00a0\u00bboff\u00a0\u00bb header_font_size_tablet=\u00a0\u00bb22px\u00a0\u00bb header_font_size_phone=\u00a0\u00bb19px\u00a0\u00bb header_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb border_radii_image=\u00a0\u00bbon|10px|10px|10px|10px\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb body_orientation_tablet=\u00a0\u00bbjustified\u00a0\u00bb body_orientation_phone=\u00a0\u00bbleft\u00a0\u00bb body_orientation_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb]\n

Lorsque le produit doit \u00eatre essay\u00e9 \u00e0 grande \u00e9chelle, nous prolongeons l\u2019\u00e9v\u00e9nement par une activation de marque en Tunisie. Animations, d\u00e9gustations, d\u00e9monstrations et op\u00e9rations en magasin sont con\u00e7ues dans la continuit\u00e9 du concept. Les \u00e9quipes, les scripts, les supports et la remont\u00e9e terrain sont pr\u00e9par\u00e9s en amont. L\u2019exp\u00e9rience reste ainsi homog\u00e8ne d\u2019un point de contact \u00e0 l\u2019autre, \u00e0 Tunis, \u00e0 Sousse comme dans les autres villes du pays.<\/p>\n[\/et_pb_blurb][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_3″ _builder_version=\u00a0\u00bb4.27.7″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_color=\u00a0\u00bb#f4f4f4″ custom_padding=\u00a0\u00bb2%|2%|2%|2%|true|true\u00a0\u00bb border_radii=\u00a0\u00bbon|10px|10px|10px|10px\u00a0\u00bb border_width_all=\u00a0\u00bb1px\u00a0\u00bb border_color_all=\u00a0\u00bbrgba(82,9,150,0.32)\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_blurb title=\u00a0\u00bbContenus avant, pendant et apr\u00e8s le lancement\u00a0\u00bb image=\u00a0\u00bbhttps:\/\/5sens.tn\/wp-content\/uploads\/2026\/10\/6-Contenus-avant-pendant-et-apres-le-lancement.webp\u00a0\u00bb alt=\u00a0\u00bbTaux de rotation en rayon (2)\u00a0\u00bb image_icon_width=\u00a0\u00bb100px\u00a0\u00bb icon_alignment=\u00a0\u00bbleft\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb header_level=\u00a0\u00bbh3″ header_font=\u00a0\u00bb|600|||||||\u00a0\u00bb header_text_color=\u00a0\u00bb#000000″ header_font_size=\u00a0\u00bb22px\u00a0\u00bb header_line_height=\u00a0\u00bb1.4em\u00a0\u00bb body_font=\u00a0\u00bbPoppins|300|||||||\u00a0\u00bb body_text_color=\u00a0\u00bb#000000″ body_font_size=\u00a0\u00bb15px\u00a0\u00bb body_line_height=\u00a0\u00bb1.8em\u00a0\u00bb body_link_font=\u00a0\u00bb|700|||on||||\u00a0\u00bb body_link_text_color=\u00a0\u00bb#000000″ custom_margin=\u00a0\u00bb||4%||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb animation=\u00a0\u00bboff\u00a0\u00bb header_font_size_tablet=\u00a0\u00bb22px\u00a0\u00bb header_font_size_phone=\u00a0\u00bb19px\u00a0\u00bb header_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb border_radii_image=\u00a0\u00bbon|10px|10px|10px|10px\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb body_orientation_tablet=\u00a0\u00bbjustified\u00a0\u00bb body_orientation_phone=\u00a0\u00bbleft\u00a0\u00bb body_orientation_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb]\n

Avant l\u2019\u00e9v\u00e9nement, le teasing et les invitations pr\u00e9parent l\u2019attention. Pendant le lancement, la photo, la vid\u00e9o et les r\u00e9seaux sociaux captent les temps forts. Apr\u00e8s l\u2019\u00e9v\u00e9nement, les contenus sont adapt\u00e9s \u00e0 chaque canal : film r\u00e9capitulatif, capsules, publications, relations presse ou supports pour les \u00e9quipes commerciales. Selon vos objectifs, nous mobilisons notre p\u00f4le de cr\u00e9ation de contenu<\/strong><\/a> et le marketing d\u2019influence<\/a>. La dur\u00e9e de vie du lancement s\u2019en trouve nettement allong\u00e9e.<\/p>\n[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1″ custom_padding_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_image=\u00a0\u00bbhttps:\/\/5sens.tn\/wp-content\/uploads\/2025\/10\/5-Sens-Advertising-Nos-refernces-Background-1.png\u00a0\u00bb background_size=\u00a0\u00bbinitial\u00a0\u00bb background_position=\u00a0\u00bbbottom_center\u00a0\u00bb custom_padding=\u00a0\u00bb||7%||false|false\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb||4%||false|false\u00a0\u00bb custom_padding_phone=\u00a0\u00bb10%||7%||false|false\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row custom_padding_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb width=\u00a0\u00bb85%\u00a0\u00bb max_width=\u00a0\u00bb1200px\u00a0\u00bb custom_padding=\u00a0\u00bb0px||27px||false|false\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb||1%||false|false\u00a0\u00bb custom_padding_phone=\u00a0\u00bb0px||||false|false\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4″ _builder_version=\u00a0\u00bb4.27.0″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text content_tablet=\u00a0\u00bb<\/p>\n

Des r\u00e9f\u00e9rences qui illustrent plusieurs mod\u00e8les de lancement<\/h2>\n

\u00a0\u00bb content_phone=\u00a0\u00bb<\/p>\n

Des r\u00e9f\u00e9rences qui illustrent plusieurs mod\u00e8les de lancement<\/h2>\n

\u00a0\u00bb content_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb header_2_font=\u00a0\u00bbPoppins|700|||||||\u00a0\u00bb header_2_text_align=\u00a0\u00bbleft\u00a0\u00bb header_2_text_color=\u00a0\u00bb#000000″ header_2_line_height=\u00a0\u00bb1.5em\u00a0\u00bb min_height=\u00a0\u00bb38px\u00a0\u00bb custom_margin=\u00a0\u00bb||10px||false|false\u00a0\u00bb header_2_text_align_tablet=\u00a0\u00bbleft\u00a0\u00bb header_2_text_align_phone=\u00a0\u00bbleft\u00a0\u00bb header_2_text_align_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb header_2_font_size_tablet=\u00a0\u00bb\u00a0\u00bb header_2_font_size_phone=\u00a0\u00bb23px\u00a0\u00bb header_2_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]\n

Des r\u00e9f\u00e9rences qui illustrent plusieurs mod\u00e8les de lancement<\/h2>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00a0\u00bb1_3,1_3,1_3″ use_custom_gutter=\u00a0\u00bbon\u00a0\u00bb gutter_width=\u00a0\u00bb2″ make_equal=\u00a0\u00bbon\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb width=\u00a0\u00bb85%\u00a0\u00bb max_width=\u00a0\u00bb1920px\u00a0\u00bb custom_padding=\u00a0\u00bb0px||0px||false|false\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_3″ _builder_version=\u00a0\u00bb4.27.7″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_color=\u00a0\u00bb#f4f4f4″ custom_padding=\u00a0\u00bb2%|2%|2%|2%|true|true\u00a0\u00bb border_radii=\u00a0\u00bbon|10px|10px|10px|10px\u00a0\u00bb border_width_all=\u00a0\u00bb1px\u00a0\u00bb border_color_all=\u00a0\u00bbrgba(82,9,150,0.32)\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_blurb image=\u00a0\u00bbhttps:\/\/5sens.tn\/wp-content\/uploads\/2026\/10\/guess.webp\u00a0\u00bb alt=\u00a0\u00bbguess\u00a0\u00bb icon_alignment_tablet=\u00a0\u00bbleft\u00a0\u00bb icon_alignment_phone=\u00a0\u00bbleft\u00a0\u00bb icon_alignment_last_edited=\u00a0\u00bbon|tablet\u00a0\u00bb content_max_width_tablet=\u00a0\u00bb100%\u00a0\u00bb content_max_width_phone=\u00a0\u00bb100%\u00a0\u00bb content_max_width_last_edited=\u00a0\u00bbon|tablet\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb header_level=\u00a0\u00bbh3″ header_font=\u00a0\u00bb|600|||||||\u00a0\u00bb header_text_color=\u00a0\u00bb#000000″ header_font_size=\u00a0\u00bb22px\u00a0\u00bb header_line_height=\u00a0\u00bb1.4em\u00a0\u00bb body_font=\u00a0\u00bbPoppins|300|||||||\u00a0\u00bb body_text_color=\u00a0\u00bb#000000″ body_font_size=\u00a0\u00bb15px\u00a0\u00bb body_line_height=\u00a0\u00bb1.8em\u00a0\u00bb custom_margin=\u00a0\u00bb||4%||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb animation=\u00a0\u00bboff\u00a0\u00bb header_font_size_tablet=\u00a0\u00bb22px\u00a0\u00bb header_font_size_phone=\u00a0\u00bb19px\u00a0\u00bb header_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb border_radii=\u00a0\u00bbon|10px|10px|10px|10px\u00a0\u00bb border_radii_image=\u00a0\u00bbon|10px|10px|10px|10px\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb body_orientation_tablet=\u00a0\u00bbjustified\u00a0\u00bb body_orientation_phone=\u00a0\u00bbleft\u00a0\u00bb body_orientation_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb]\n

La nouvelle collection GUESS a \u00e9t\u00e9 pr\u00e9sent\u00e9e aux professionnels de l\u2019optique dans un dispositif B2B. Celui-ci comprenait exposition, soir\u00e9e de r\u00e9v\u00e9lation, sc\u00e9nographie, invitations et coordination avec des influenceuses.<\/p>\n[\/et_pb_blurb][dipl_button inline_buttons=\u00a0\u00bbon\u00a0\u00bb buttons_alignment=\u00a0\u00bbcenter\u00a0\u00bb buttons_alignment_tablet=\u00a0\u00bbleft\u00a0\u00bb buttons_alignment_phone=\u00a0\u00bbleft\u00a0\u00bb buttons_alignment_last_edited=\u00a0\u00bbon|tablet\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb max_width=\u00a0\u00bb100%\u00a0\u00bb module_alignment=\u00a0\u00bbcenter\u00a0\u00bb custom_margin=\u00a0\u00bb||0px||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||0px||false|false\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][dipl_button_item button_text=\u00a0\u00bbD\u00e9couvrir le lancement GUESS\u00a0\u00bb button_url=\u00a0\u00bbhttps:\/\/5sens.tn\/project\/evenement-de-lancement-des-lunettes-guess\/\u00a0\u00bb button_bg_color=\u00a0\u00bb#36B9CA\u00a0\u00bb button_alignment=\u00a0\u00bbcenter\u00a0\u00bb button_custom_margin=\u00a0\u00bb||||false|false\u00a0\u00bb button_custom_padding=\u00a0\u00bb10px|20px|10px|20px|true|true\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb button_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb button_font_size=\u00a0\u00bb16px\u00a0\u00bb border_radii=\u00a0\u00bbon|470px|470px|470px|470px\u00a0\u00bb box_shadow_style=\u00a0\u00bbpreset1″ global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/dipl_button_item][\/dipl_button][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_3″ _builder_version=\u00a0\u00bb4.27.7″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_color=\u00a0\u00bb#f4f4f4″ custom_padding=\u00a0\u00bb2%|2%|2%|2%|true|true\u00a0\u00bb border_radii=\u00a0\u00bbon|10px|10px|10px|10px\u00a0\u00bb border_width_all=\u00a0\u00bb1px\u00a0\u00bb border_color_all=\u00a0\u00bbrgba(82,9,150,0.32)\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_blurb image=\u00a0\u00bbhttps:\/\/5sens.tn\/wp-content\/uploads\/2026\/10\/peugeot-308.webp\u00a0\u00bb alt=\u00a0\u00bbpeugeot 308″ icon_alignment_tablet=\u00a0\u00bbleft\u00a0\u00bb icon_alignment_phone=\u00a0\u00bbleft\u00a0\u00bb icon_alignment_last_edited=\u00a0\u00bbon|tablet\u00a0\u00bb content_max_width_tablet=\u00a0\u00bb100%\u00a0\u00bb content_max_width_phone=\u00a0\u00bb100%\u00a0\u00bb content_max_width_last_edited=\u00a0\u00bbon|tablet\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb header_level=\u00a0\u00bbh3″ header_font=\u00a0\u00bb|600|||||||\u00a0\u00bb header_text_color=\u00a0\u00bb#000000″ header_font_size=\u00a0\u00bb22px\u00a0\u00bb header_line_height=\u00a0\u00bb1.4em\u00a0\u00bb body_font=\u00a0\u00bbPoppins|300|||||||\u00a0\u00bb body_text_color=\u00a0\u00bb#000000″ body_font_size=\u00a0\u00bb15px\u00a0\u00bb body_line_height=\u00a0\u00bb1.8em\u00a0\u00bb custom_margin=\u00a0\u00bb||4%||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb animation=\u00a0\u00bboff\u00a0\u00bb header_font_size_tablet=\u00a0\u00bb22px\u00a0\u00bb header_font_size_phone=\u00a0\u00bb19px\u00a0\u00bb header_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb border_radii=\u00a0\u00bbon|10px|10px|10px|10px\u00a0\u00bb border_radii_image=\u00a0\u00bbon|10px|10px|10px|10px\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb body_orientation_tablet=\u00a0\u00bbjustified\u00a0\u00bb body_orientation_phone=\u00a0\u00bbleft\u00a0\u00bb body_orientation_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb]\n

Pour la nouvelle Peugeot 308, 5 Sens Advertising a con\u00e7u une exp\u00e9rience ax\u00e9e sur le design, l\u2019innovation et la performance. Le dispositif associait mise en sc\u00e8ne du v\u00e9hicule et captation photo et vid\u00e9o. <\/span><\/span><\/p>\n[\/et_pb_blurb][dipl_button inline_buttons=\u00a0\u00bbon\u00a0\u00bb buttons_alignment=\u00a0\u00bbcenter\u00a0\u00bb buttons_alignment_tablet=\u00a0\u00bbleft\u00a0\u00bb buttons_alignment_phone=\u00a0\u00bbleft\u00a0\u00bb buttons_alignment_last_edited=\u00a0\u00bbon|tablet\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _dynamic_attributes=\u00a0\u00bbbutton_url\u00a0\u00bb _module_preset=\u00a0\u00bbdefault\u00a0\u00bb max_width=\u00a0\u00bb100%\u00a0\u00bb module_alignment=\u00a0\u00bbcenter\u00a0\u00bb custom_margin=\u00a0\u00bb||0px||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||0px||false|false\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][dipl_button_item button_text=\u00a0\u00bbVoir le lancement de la Peugeot 308″ button_url=\u00a0\u00bbhttps:\/\/5sens.tn\/project\/lancement-de-la-nouvelle-peugeot-308\/\u00a0\u00bb button_bg_color=\u00a0\u00bb#36B9CA\u00a0\u00bb button_alignment=\u00a0\u00bbcenter\u00a0\u00bb button_custom_margin=\u00a0\u00bb||||false|false\u00a0\u00bb button_custom_padding=\u00a0\u00bb10px|20px|10px|20px|true|true\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb button_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb button_font_size=\u00a0\u00bb16px\u00a0\u00bb border_radii=\u00a0\u00bbon|470px|470px|470px|470px\u00a0\u00bb box_shadow_style=\u00a0\u00bbpreset1″ global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/dipl_button_item][\/dipl_button][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_3″ _builder_version=\u00a0\u00bb4.27.7″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_color=\u00a0\u00bb#f4f4f4″ custom_padding=\u00a0\u00bb2%|2%|2%|2%|true|true\u00a0\u00bb border_radii=\u00a0\u00bbon|10px|10px|10px|10px\u00a0\u00bb border_width_all=\u00a0\u00bb1px\u00a0\u00bb border_color_all=\u00a0\u00bbrgba(82,9,150,0.32)\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_blurb image=\u00a0\u00bbhttps:\/\/5sens.tn\/wp-content\/uploads\/2026\/10\/Bvlgari.webp\u00a0\u00bb alt=\u00a0\u00bbBvlgari\u00a0\u00bb icon_alignment_tablet=\u00a0\u00bbleft\u00a0\u00bb icon_alignment_phone=\u00a0\u00bbleft\u00a0\u00bb icon_alignment_last_edited=\u00a0\u00bbon|tablet\u00a0\u00bb content_max_width_tablet=\u00a0\u00bb100%\u00a0\u00bb content_max_width_phone=\u00a0\u00bb100%\u00a0\u00bb content_max_width_last_edited=\u00a0\u00bbon|tablet\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb header_level=\u00a0\u00bbh3″ header_font=\u00a0\u00bb|600|||||||\u00a0\u00bb header_text_color=\u00a0\u00bb#000000″ header_font_size=\u00a0\u00bb22px\u00a0\u00bb header_line_height=\u00a0\u00bb1.4em\u00a0\u00bb body_font=\u00a0\u00bbPoppins|300|||||||\u00a0\u00bb body_text_color=\u00a0\u00bb#000000″ body_font_size=\u00a0\u00bb15px\u00a0\u00bb body_line_height=\u00a0\u00bb1.8em\u00a0\u00bb custom_margin=\u00a0\u00bb||4%||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb animation=\u00a0\u00bboff\u00a0\u00bb header_font_size_tablet=\u00a0\u00bb22px\u00a0\u00bb header_font_size_phone=\u00a0\u00bb19px\u00a0\u00bb header_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb border_radii=\u00a0\u00bbon|10px|10px|10px|10px\u00a0\u00bb border_radii_image=\u00a0\u00bbon|10px|10px|10px|10px\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb body_orientation_tablet=\u00a0\u00bbjustified\u00a0\u00bb body_orientation_phone=\u00a0\u00bbleft\u00a0\u00bb body_orientation_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb]\n

Le lancement de la collection de lunettes BVLGARI a mobilis\u00e9 un lieu et une sc\u00e9nographie coh\u00e9rents avec le positionnement premium de la marque. Nous avons \u00e9galement assur\u00e9 la gestion compl\u00e8te des invitations et de la logistique.<\/p>\n[\/et_pb_blurb][dipl_button inline_buttons=\u00a0\u00bbon\u00a0\u00bb buttons_alignment=\u00a0\u00bbcenter\u00a0\u00bb buttons_alignment_tablet=\u00a0\u00bbleft\u00a0\u00bb buttons_alignment_phone=\u00a0\u00bbleft\u00a0\u00bb buttons_alignment_last_edited=\u00a0\u00bbon|tablet\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _dynamic_attributes=\u00a0\u00bbbutton_url\u00a0\u00bb _module_preset=\u00a0\u00bbdefault\u00a0\u00bb max_width=\u00a0\u00bb100%\u00a0\u00bb module_alignment=\u00a0\u00bbcenter\u00a0\u00bb custom_margin=\u00a0\u00bb||0px||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||0px||false|false\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][dipl_button_item button_text=\u00a0\u00bbD\u00e9couvrir l\u2019\u00e9v\u00e9nement BVLGARI\u00a0\u00bb button_url=\u00a0\u00bbhttps:\/\/5sens.tn\/project\/organisation-evenement-bvlgari\/\u00a0\u00bb button_bg_color=\u00a0\u00bb#36B9CA\u00a0\u00bb button_alignment=\u00a0\u00bbcenter\u00a0\u00bb button_custom_margin=\u00a0\u00bb||||false|false\u00a0\u00bb button_custom_padding=\u00a0\u00bb10px|20px|10px|20px|true|true\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb button_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb button_font_size=\u00a0\u00bb16px\u00a0\u00bb border_radii=\u00a0\u00bbon|470px|470px|470px|470px\u00a0\u00bb box_shadow_style=\u00a0\u00bbpreset1″ global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/dipl_button_item][\/dipl_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1″ custom_padding_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_enable_image=\u00a0\u00bboff\u00a0\u00bb background_size=\u00a0\u00bbinitial\u00a0\u00bb background_position=\u00a0\u00bbtop_left\u00a0\u00bb custom_padding=\u00a0\u00bb2%||10px||false|false\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb6%||54px||false|false\u00a0\u00bb custom_padding_phone=\u00a0\u00bb10px||10px||false|false\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{%22gcid-f2f8de9d-df5a-4a42-a844-40c872c1e908%22:%91%22background_color_gradient_stops%22%93,%22gcid-secondary-color%22:%91%22background_color_gradient_stops%22%93,%22gcid-primary-color%22:%91%22background_color_gradient_stops%22%93}\u00a0\u00bb][et_pb_row custom_padding_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb width=\u00a0\u00bb90%\u00a0\u00bb max_width=\u00a0\u00bb90%\u00a0\u00bb custom_margin=\u00a0\u00bb||0px||false|false\u00a0\u00bb custom_margin_tablet=\u00a0\u00bb0px||0px||false|false\u00a0\u00bb custom_margin_phone=\u00a0\u00bb7%||||false|false\u00a0\u00bb custom_margin_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb custom_padding=\u00a0\u00bb||0px||false|false\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb\u00a0\u00bb custom_padding_phone=\u00a0\u00bb||0px||false|false\u00a0\u00bb custom_css_main_element=\u00a0\u00bbdisplay: flex;||flex-wrap: wrap;||align-items: center;\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4″ _builder_version=\u00a0\u00bb4.27.7″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text content_tablet=\u00a0\u00bb<\/p>\n

Notre m\u00e9thode en 6 \u00e9tapes<\/h2>\n

\u00a0\u00bb content_phone=\u00a0\u00bb<\/p>\n

Notre m\u00e9thode en 6 \u00e9tapes<\/h2>\n

\u00a0\u00bb content_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb header_2_font=\u00a0\u00bbPoppins|700|||||||\u00a0\u00bb header_2_text_align=\u00a0\u00bbleft\u00a0\u00bb header_2_text_color=\u00a0\u00bb#000000″ header_2_line_height=\u00a0\u00bb1.5em\u00a0\u00bb min_height=\u00a0\u00bb38px\u00a0\u00bb custom_margin=\u00a0\u00bb||10px||false|false\u00a0\u00bb header_2_text_align_tablet=\u00a0\u00bbleft\u00a0\u00bb header_2_text_align_phone=\u00a0\u00bbleft\u00a0\u00bb header_2_text_align_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb header_2_font_size_tablet=\u00a0\u00bb\u00a0\u00bb header_2_font_size_phone=\u00a0\u00bb23px\u00a0\u00bb header_2_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]\n

Notre m\u00e9thode en 6 \u00e9tapes<\/h2>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00a0\u00bb1_3,1_3,1_3″ use_custom_gutter=\u00a0\u00bbon\u00a0\u00bb gutter_width=\u00a0\u00bb2″ make_equal=\u00a0\u00bbon\u00a0\u00bb custom_padding_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb width=\u00a0\u00bb85%\u00a0\u00bb max_width=\u00a0\u00bb1920px\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb0px||||false|false\u00a0\u00bb custom_padding_phone=\u00a0\u00bb0px||0px||false|false\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_3″ _builder_version=\u00a0\u00bb4.27.8″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb custom_padding=\u00a0\u00bb2%|1.5%|2%|1.5%|true|true\u00a0\u00bb animation_style=\u00a0\u00bbslide\u00a0\u00bb animation_direction=\u00a0\u00bbbottom\u00a0\u00bb animation_intensity_slide=\u00a0\u00bb30%\u00a0\u00bb border_radii=\u00a0\u00bbon|10px|10px|10px|10px\u00a0\u00bb border_width_all=\u00a0\u00bb1px\u00a0\u00bb border_color_all=\u00a0\u00bbrgba(82,9,150,0.32)\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_image src=\u00a0\u00bbhttps:\/\/5sens.tn\/wp-content\/uploads\/2026\/06\/01-1.png\u00a0\u00bb title_text=\u00a0\u00bb01″ align=\u00a0\u00bbright\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb width=\u00a0\u00bb20%\u00a0\u00bb max_width=\u00a0\u00bb20%\u00a0\u00bb custom_padding=\u00a0\u00bb||0px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_image][et_pb_blurb title=\u00a0\u00bbBrief strat\u00e9gique et objectifs\u00a0\u00bb url=\u00a0\u00bbhttp:\/\/D\u00e9couvrir%20notre%20expertise\u00a0\u00bb image=\u00a0\u00bbhttps:\/\/5sens.tn\/wp-content\/uploads\/2026\/10\/1-Brief-strategique-et-objectifs.webp\u00a0\u00bb alt=\u00a0\u00bb1- Brief strat\u00e9gique et objectifs\u00a0\u00bb image_icon_width=\u00a0\u00bb100px\u00a0\u00bb icon_alignment=\u00a0\u00bbleft\u00a0\u00bb content_max_width=\u00a0\u00bb100%\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb header_level=\u00a0\u00bbh3″ header_font=\u00a0\u00bb|600|||||||\u00a0\u00bb header_text_color=\u00a0\u00bb#000000″ header_font_size=\u00a0\u00bb18px\u00a0\u00bb header_line_height=\u00a0\u00bb1.4em\u00a0\u00bb body_font=\u00a0\u00bbPoppins|300|||||||\u00a0\u00bb body_text_color=\u00a0\u00bb#000000″ body_font_size=\u00a0\u00bb15px\u00a0\u00bb body_line_height=\u00a0\u00bb1.8em\u00a0\u00bb custom_margin=\u00a0\u00bb||4%||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb animation=\u00a0\u00bboff\u00a0\u00bb header_font_size_tablet=\u00a0\u00bb22px\u00a0\u00bb header_font_size_phone=\u00a0\u00bb19px\u00a0\u00bb header_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb border_radii_image=\u00a0\u00bbon|10px|10px|10px|10px\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb body_orientation_tablet=\u00a0\u00bbjustified\u00a0\u00bb body_orientation_phone=\u00a0\u00bbleft\u00a0\u00bb body_orientation_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb]\n

Nous analysons le produit, son march\u00e9, ses publics prioritaires et son calendrier commercial. Nous recueillons aussi les contraintes r\u00e9glementaires \u00e9ventuelles, les zones de d\u00e9ploiement et les ressources disponibles. Cette phase fixe les objectifs, les messages cl\u00e9s et les indicateurs de suivi. Le brief devient alors le r\u00e9f\u00e9rentiel commun du projet.<\/p>\n[\/et_pb_blurb][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_3″ _builder_version=\u00a0\u00bb4.27.8″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb custom_padding=\u00a0\u00bb2%|1.5%|2%|1.5%|true|true\u00a0\u00bb animation_style=\u00a0\u00bbslide\u00a0\u00bb animation_direction=\u00a0\u00bbbottom\u00a0\u00bb border_radii=\u00a0\u00bbon|10px|10px|10px|10px\u00a0\u00bb border_width_all=\u00a0\u00bb1px\u00a0\u00bb border_color_all=\u00a0\u00bbrgba(82,9,150,0.32)\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_image src=\u00a0\u00bbhttps:\/\/5sens.tn\/wp-content\/uploads\/2026\/06\/02-1.png\u00a0\u00bb title_text=\u00a0\u00bb02″ align=\u00a0\u00bbright\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb width=\u00a0\u00bb20%\u00a0\u00bb max_width=\u00a0\u00bb20%\u00a0\u00bb custom_padding=\u00a0\u00bb||0px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_image][et_pb_blurb title=\u00a0\u00bbRecommandation cr\u00e9ative et dispositif\u00a0\u00bb url=\u00a0\u00bbhttp:\/\/D\u00e9couvrir%20notre%20expertise\u00a0\u00bb image=\u00a0\u00bbhttps:\/\/5sens.tn\/wp-content\/uploads\/2026\/10\/2-Recommandation-creative-et-dispositif.webp\u00a0\u00bb alt=\u00a0\u00bb2- Recommandation cr\u00e9ative et dispositif\u00a0\u00bb image_icon_width=\u00a0\u00bb100px\u00a0\u00bb icon_alignment=\u00a0\u00bbleft\u00a0\u00bb content_max_width=\u00a0\u00bb100%\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb header_level=\u00a0\u00bbh3″ header_font=\u00a0\u00bb|600|||||||\u00a0\u00bb header_text_color=\u00a0\u00bb#000000″ header_font_size=\u00a0\u00bb18px\u00a0\u00bb header_line_height=\u00a0\u00bb1.4em\u00a0\u00bb body_font=\u00a0\u00bbPoppins|300|||||||\u00a0\u00bb body_text_color=\u00a0\u00bb#000000″ body_font_size=\u00a0\u00bb15px\u00a0\u00bb body_line_height=\u00a0\u00bb1.8em\u00a0\u00bb custom_margin=\u00a0\u00bb||4%||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb animation=\u00a0\u00bboff\u00a0\u00bb header_font_size_tablet=\u00a0\u00bb22px\u00a0\u00bb header_font_size_phone=\u00a0\u00bb19px\u00a0\u00bb header_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb border_radii_image=\u00a0\u00bbon|10px|10px|10px|10px\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb body_orientation_tablet=\u00a0\u00bbjustified\u00a0\u00bb body_orientation_phone=\u00a0\u00bbleft\u00a0\u00bb body_orientation_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb]\n

Nous proposons un concept, un format, un parcours d\u2019exp\u00e9rience et une articulation entre \u00e9v\u00e9nement, m\u00e9dias, digital et terrain. Chaque choix est justifi\u00e9 au regard des objectifs. La validation peut ainsi \u00eatre rationnelle autant que cr\u00e9ative.<\/p>\n[\/et_pb_blurb][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_3″ _builder_version=\u00a0\u00bb4.27.8″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb custom_padding=\u00a0\u00bb2%|1.5%|2%|1.5%|true|true\u00a0\u00bb animation_style=\u00a0\u00bbslide\u00a0\u00bb animation_direction=\u00a0\u00bbbottom\u00a0\u00bb animation_intensity_slide=\u00a0\u00bb70%\u00a0\u00bb border_radii=\u00a0\u00bbon|10px|10px|10px|10px\u00a0\u00bb border_width_all=\u00a0\u00bb1px\u00a0\u00bb border_color_all=\u00a0\u00bbrgba(82,9,150,0.32)\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_image src=\u00a0\u00bbhttps:\/\/5sens.tn\/wp-content\/uploads\/2026\/06\/03.png\u00a0\u00bb title_text=\u00a0\u00bb03″ align=\u00a0\u00bbright\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.8″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb width=\u00a0\u00bb20%\u00a0\u00bb max_width=\u00a0\u00bb20%\u00a0\u00bb module_alignment=\u00a0\u00bbright\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_image][et_pb_blurb title=\u00a0\u00bbR\u00e9troplanning et organisation\u00a0\u00bb url=\u00a0\u00bbhttp:\/\/D\u00e9couvrir%20notre%20expertise\u00a0\u00bb image=\u00a0\u00bbhttps:\/\/5sens.tn\/wp-content\/uploads\/2026\/10\/3-Retroplanning-et-organisation.webp\u00a0\u00bb alt=\u00a0\u00bb3- R\u00e9troplanning et organisation\u00a0\u00bb image_icon_width=\u00a0\u00bb100px\u00a0\u00bb icon_alignment=\u00a0\u00bbleft\u00a0\u00bb content_max_width=\u00a0\u00bb100%\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb header_level=\u00a0\u00bbh3″ header_font=\u00a0\u00bb|600|||||||\u00a0\u00bb header_text_color=\u00a0\u00bb#000000″ header_font_size=\u00a0\u00bb18px\u00a0\u00bb header_line_height=\u00a0\u00bb1.4em\u00a0\u00bb body_font=\u00a0\u00bbPoppins|300|||||||\u00a0\u00bb body_text_color=\u00a0\u00bb#000000″ body_font_size=\u00a0\u00bb15px\u00a0\u00bb body_line_height=\u00a0\u00bb1.8em\u00a0\u00bb custom_margin=\u00a0\u00bb||4%||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb animation=\u00a0\u00bboff\u00a0\u00bb header_font_size_tablet=\u00a0\u00bb22px\u00a0\u00bb header_font_size_phone=\u00a0\u00bb19px\u00a0\u00bb header_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb border_radii_image=\u00a0\u00bbon|10px|10px|10px|10px\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb body_orientation_tablet=\u00a0\u00bbjustified\u00a0\u00bb body_orientation_phone=\u00a0\u00bbleft\u00a0\u00bb body_orientation_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb]\n

Les t\u00e2ches, validations et responsabilit\u00e9s sont planifi\u00e9es : lieu, prestataires, contenus, invitations, production, logistique et r\u00e9p\u00e9titions. Ce r\u00e9troplanning r\u00e9duit les d\u00e9cisions tardives. Il donne en outre de la visibilit\u00e9 \u00e0 vos \u00e9quipes internes.<\/p>\n[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00a0\u00bb1_3,1_3,1_3″ use_custom_gutter=\u00a0\u00bbon\u00a0\u00bb gutter_width=\u00a0\u00bb2″ make_equal=\u00a0\u00bbon\u00a0\u00bb custom_padding_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb width=\u00a0\u00bb85%\u00a0\u00bb max_width=\u00a0\u00bb1920px\u00a0\u00bb custom_margin_tablet=\u00a0\u00bb\u00a0\u00bb custom_margin_phone=\u00a0\u00bb7%||||false|false\u00a0\u00bb custom_margin_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb custom_padding=\u00a0\u00bb||0px||false|false\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb0px||||false|false\u00a0\u00bb custom_padding_phone=\u00a0\u00bb||0px||false|false\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_3″ _builder_version=\u00a0\u00bb4.27.8″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb custom_padding=\u00a0\u00bb2%|1.5%|2%|1.5%|true|true\u00a0\u00bb animation_style=\u00a0\u00bbslide\u00a0\u00bb animation_direction=\u00a0\u00bbbottom\u00a0\u00bb animation_intensity_slide=\u00a0\u00bb80%\u00a0\u00bb border_radii=\u00a0\u00bbon|10px|10px|10px|10px\u00a0\u00bb border_width_all=\u00a0\u00bb1px\u00a0\u00bb border_color_all=\u00a0\u00bbrgba(82,9,150,0.32)\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_image src=\u00a0\u00bbhttps:\/\/5sens.tn\/wp-content\/uploads\/2026\/06\/04.png\u00a0\u00bb title_text=\u00a0\u00bb04″ align=\u00a0\u00bbright\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.8″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb width=\u00a0\u00bb20%\u00a0\u00bb max_width=\u00a0\u00bb20%\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_image][et_pb_blurb title=\u00a0\u00bbProduction et contr\u00f4le qualit\u00e9\u00a0\u00bb url=\u00a0\u00bbhttp:\/\/D\u00e9couvrir%20notre%20expertise\u00a0\u00bb image=\u00a0\u00bbhttps:\/\/5sens.tn\/wp-content\/uploads\/2026\/10\/4-Production-et-controle-qualite.webp\u00a0\u00bb alt=\u00a0\u00bb4- Production et contr\u00f4le qualit\u00e9\u00a0\u00bb image_icon_width=\u00a0\u00bb100px\u00a0\u00bb icon_alignment=\u00a0\u00bbleft\u00a0\u00bb content_max_width=\u00a0\u00bb100%\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb header_level=\u00a0\u00bbh3″ header_font=\u00a0\u00bb|600|||||||\u00a0\u00bb header_text_color=\u00a0\u00bb#000000″ header_font_size=\u00a0\u00bb18px\u00a0\u00bb header_line_height=\u00a0\u00bb1.4em\u00a0\u00bb body_font=\u00a0\u00bbPoppins|300|||||||\u00a0\u00bb body_text_color=\u00a0\u00bb#000000″ body_font_size=\u00a0\u00bb15px\u00a0\u00bb body_line_height=\u00a0\u00bb1.8em\u00a0\u00bb custom_margin=\u00a0\u00bb||4%||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb animation=\u00a0\u00bboff\u00a0\u00bb header_font_size_tablet=\u00a0\u00bb22px\u00a0\u00bb header_font_size_phone=\u00a0\u00bb19px\u00a0\u00bb header_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb border_radii_image=\u00a0\u00bbon|10px|10px|10px|10px\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb body_orientation_tablet=\u00a0\u00bbjustified\u00a0\u00bb body_orientation_phone=\u00a0\u00bbleft\u00a0\u00bb body_orientation_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb]\n

Les supports, \u00e9l\u00e9ments sc\u00e9nographiques, spots et contenus sont produits selon les \u00e9l\u00e9ments valid\u00e9s. Avant le montage, nous contr\u00f4lons la coh\u00e9rence avec l\u2019identit\u00e9 de marque, l\u2019\u00e9tat d\u2019avancement et les d\u00e9pendances techniques.<\/p>\n[\/et_pb_blurb][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_3″ _builder_version=\u00a0\u00bb4.27.8″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb custom_padding=\u00a0\u00bb2%|1.5%|2%|1.5%|true|true\u00a0\u00bb animation_style=\u00a0\u00bbslide\u00a0\u00bb animation_direction=\u00a0\u00bbbottom\u00a0\u00bb animation_intensity_slide=\u00a0\u00bb90%\u00a0\u00bb border_radii=\u00a0\u00bbon|10px|10px|10px|10px\u00a0\u00bb border_width_all=\u00a0\u00bb1px\u00a0\u00bb border_color_all=\u00a0\u00bbrgba(82,9,150,0.32)\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_image src=\u00a0\u00bbhttps:\/\/5sens.tn\/wp-content\/uploads\/2026\/06\/05.png\u00a0\u00bb title_text=\u00a0\u00bb05″ align=\u00a0\u00bbright\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.8″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb width=\u00a0\u00bb20%\u00a0\u00bb max_width=\u00a0\u00bb20%\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_image][et_pb_blurb title=\u00a0\u00bbCoordination le jour J\u00a0\u00bb url=\u00a0\u00bbhttp:\/\/D\u00e9couvrir%20notre%20expertise\u00a0\u00bb image=\u00a0\u00bbhttps:\/\/5sens.tn\/wp-content\/uploads\/2026\/10\/5-Coordination-le-jour-J.webp\u00a0\u00bb alt=\u00a0\u00bb5- Coordination le jour J\u00a0\u00bb image_icon_width=\u00a0\u00bb100px\u00a0\u00bb icon_alignment=\u00a0\u00bbleft\u00a0\u00bb content_max_width=\u00a0\u00bb100%\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb header_level=\u00a0\u00bbh3″ header_font=\u00a0\u00bb|600|||||||\u00a0\u00bb header_text_color=\u00a0\u00bb#000000″ header_font_size=\u00a0\u00bb18px\u00a0\u00bb header_line_height=\u00a0\u00bb1.4em\u00a0\u00bb body_font=\u00a0\u00bbPoppins|300|||||||\u00a0\u00bb body_text_color=\u00a0\u00bb#000000″ body_font_size=\u00a0\u00bb15px\u00a0\u00bb body_line_height=\u00a0\u00bb1.8em\u00a0\u00bb custom_margin=\u00a0\u00bb||4%||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb animation=\u00a0\u00bboff\u00a0\u00bb header_font_size_tablet=\u00a0\u00bb22px\u00a0\u00bb header_font_size_phone=\u00a0\u00bb19px\u00a0\u00bb header_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb border_radii_image=\u00a0\u00bbon|10px|10px|10px|10px\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb body_orientation_tablet=\u00a0\u00bbjustified\u00a0\u00bb body_orientation_phone=\u00a0\u00bbleft\u00a0\u00bb body_orientation_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb]\n

La conduite op\u00e9rationnelle couvre l\u2019installation, l\u2019accueil, les intervenants, les prestataires, le d\u00e9roul\u00e9 et la captation. Chaque s\u00e9quence est suivie, y compris les impr\u00e9vus. L\u2019exp\u00e9rience reste ainsi fluide pour les invit\u00e9s comme pour vos \u00e9quipes.<\/p>\n[\/et_pb_blurb][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_3″ _builder_version=\u00a0\u00bb4.27.8″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb custom_padding=\u00a0\u00bb2%|1.5%|2%|1.5%|true|true\u00a0\u00bb animation_style=\u00a0\u00bbslide\u00a0\u00bb animation_direction=\u00a0\u00bbbottom\u00a0\u00bb animation_intensity_slide=\u00a0\u00bb70%\u00a0\u00bb border_radii=\u00a0\u00bbon|10px|10px|10px|10px\u00a0\u00bb border_width_all=\u00a0\u00bb1px\u00a0\u00bb border_color_all=\u00a0\u00bbrgba(82,9,150,0.32)\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_image src=\u00a0\u00bbhttps:\/\/5sens.tn\/wp-content\/uploads\/2026\/06\/06.png\u00a0\u00bb title_text=\u00a0\u00bb06″ align=\u00a0\u00bbright\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.8″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb width=\u00a0\u00bb20%\u00a0\u00bb max_width=\u00a0\u00bb20%\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_image][et_pb_blurb title=\u00a0\u00bbAmplification et bilan\u00a0\u00bb url=\u00a0\u00bbhttp:\/\/D\u00e9couvrir%20notre%20expertise\u00a0\u00bb image=\u00a0\u00bbhttps:\/\/5sens.tn\/wp-content\/uploads\/2026\/10\/6-Amplification-et-bilan.webp\u00a0\u00bb alt=\u00a0\u00bb6- Amplification et bilan\u00a0\u00bb image_icon_width=\u00a0\u00bb100px\u00a0\u00bb icon_alignment=\u00a0\u00bbleft\u00a0\u00bb content_max_width=\u00a0\u00bb100%\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb header_level=\u00a0\u00bbh3″ header_font=\u00a0\u00bb|600|||||||\u00a0\u00bb header_text_color=\u00a0\u00bb#000000″ header_font_size=\u00a0\u00bb18px\u00a0\u00bb header_line_height=\u00a0\u00bb1.4em\u00a0\u00bb body_font=\u00a0\u00bbPoppins|300|||||||\u00a0\u00bb body_text_color=\u00a0\u00bb#000000″ body_font_size=\u00a0\u00bb15px\u00a0\u00bb body_line_height=\u00a0\u00bb1.8em\u00a0\u00bb custom_margin=\u00a0\u00bb||4%||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb animation=\u00a0\u00bboff\u00a0\u00bb header_font_size_tablet=\u00a0\u00bb22px\u00a0\u00bb header_font_size_phone=\u00a0\u00bb19px\u00a0\u00bb header_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb border_radii_image=\u00a0\u00bbon|10px|10px|10px|10px\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb body_orientation_tablet=\u00a0\u00bbjustified\u00a0\u00bb body_orientation_phone=\u00a0\u00bbleft\u00a0\u00bb body_orientation_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb]\n

Apr\u00e8s le lancement, nous organisons la diffusion des contenus et la continuit\u00e9 des prises de parole. Le bilan examine ensuite les indicateurs d\u00e9finis au d\u00e9part : participation, engagement, retomb\u00e9es, leads ou enseignements du terrain. Vous disposez ainsi d\u2019une lecture claire des r\u00e9sultats.<\/p>\n[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_color=\u00a0\u00bbrgba(82,9,150,0.08)\u00a0\u00bb width=\u00a0\u00bb50%\u00a0\u00bb width_tablet=\u00a0\u00bb85%\u00a0\u00bb width_phone=\u00a0\u00bb85%\u00a0\u00bb width_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb max_width_tablet=\u00a0\u00bb\u00a0\u00bb max_width_phone=\u00a0\u00bb1920%\u00a0\u00bb max_width_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb custom_margin=\u00a0\u00bb2%||2%||true|false\u00a0\u00bb custom_padding=\u00a0\u00bb2%|2%|2%|2%|true|true\u00a0\u00bb animation_style=\u00a0\u00bbbounce\u00a0\u00bb border_radii=\u00a0\u00bbon|11px|11px|11px|11px\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4″ _builder_version=\u00a0\u00bb4.27.7″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbPoppins|600|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#000000″ text_font_size=\u00a0\u00bb21px\u00a0\u00bb text_line_height=\u00a0\u00bb1.4em\u00a0\u00bb header_font=\u00a0\u00bbPoppins||||||||\u00a0\u00bb header_2_font=\u00a0\u00bbPoppins|700|||||||\u00a0\u00bb custom_margin=\u00a0\u00bb||||false|false\u00a0\u00bb custom_margin_tablet=\u00a0\u00bb\u00a0\u00bb custom_margin_phone=\u00a0\u00bb||||false|false\u00a0\u00bb custom_margin_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb text_font_size_tablet=\u00a0\u00bb25px\u00a0\u00bb text_font_size_phone=\u00a0\u00bb20px\u00a0\u00bb text_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb text_line_height_tablet=\u00a0\u00bb1.6em\u00a0\u00bb text_line_height_phone=\u00a0\u00bb1.6em\u00a0\u00bb text_line_height_last_edited=\u00a0\u00bbon|tablet\u00a0\u00bb header_2_font_size_tablet=\u00a0\u00bb29px\u00a0\u00bb header_2_font_size_phone=\u00a0\u00bb23px\u00a0\u00bb header_2_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]\n

Donnez un cadre solide \u00e0 votre prochain lancement<\/p>\n[\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbPoppins|300|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#000000″ text_font_size=\u00a0\u00bb15px\u00a0\u00bb text_line_height=\u00a0\u00bb1.8em\u00a0\u00bb text_orientation=\u00a0\u00bbcenter\u00a0\u00bb width_tablet=\u00a0\u00bb\u00a0\u00bb width_phone=\u00a0\u00bb100%\u00a0\u00bb width_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb module_alignment=\u00a0\u00bbleft\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb text_orientation_tablet=\u00a0\u00bbjustified\u00a0\u00bb text_orientation_phone=\u00a0\u00bbcenter\u00a0\u00bb text_orientation_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]\n

Pr\u00e9sentez-nous le produit, le public vis\u00e9 et l\u2019\u00e9ch\u00e9ance envisag\u00e9e. Notre \u00e9quipe \u00e9tudiera les composantes n\u00e9cessaires \u00e0 votre dispositif.<\/p>\n[\/et_pb_text][dipl_button inline_buttons=\u00a0\u00bbon\u00a0\u00bb buttons_alignment=\u00a0\u00bbcenter\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb max_width=\u00a0\u00bb100%\u00a0\u00bb module_alignment=\u00a0\u00bbcenter\u00a0\u00bb custom_margin=\u00a0\u00bb||0px||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||0px||false|false\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][dipl_button_item button_text=\u00a0\u00bbDemander une proposition personnalis\u00e9e\u00a0\u00bb button_url=\u00a0\u00bbhttps:\/\/wa.me\/21622505501″ button_bg_color=\u00a0\u00bb#38bacb\u00a0\u00bb button_custom_padding=\u00a0\u00bb10px||10px||true|true\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb button_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb button_font_size=\u00a0\u00bb16px\u00a0\u00bb border_radii=\u00a0\u00bbon|548px|548px|548px|548px\u00a0\u00bb box_shadow_style=\u00a0\u00bbpreset1″ global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/dipl_button_item][\/dipl_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1″ custom_padding_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_enable_color=\u00a0\u00bboff\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb0px||||false|false\u00a0\u00bb custom_padding_phone=\u00a0\u00bb10%||||false|false\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row custom_padding_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.8″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_padding=\u00a0\u00bb0px||0px||false|false\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb0px||||false|false\u00a0\u00bb custom_padding_phone=\u00a0\u00bb0px||0px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4″ _builder_version=\u00a0\u00bb4.21.0″ _module_preset=\u00a0\u00bb_initial\u00a0\u00bb custom_padding=\u00a0\u00bb||||true|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][dipl_faq_page_schema title=\u00a0\u00bbQuestions fr\u00e9quentes sur le lancement de produit en Tunisie\u00a0\u00bb closed_toggle_icon=\u00a0\u00bb;||divi||400″ closed_icon_color=\u00a0\u00bb#520996″ closed_use_icon_font_size=\u00a0\u00bbon\u00a0\u00bb closed_icon_font_size=\u00a0\u00bb25px\u00a0\u00bb open_toggle_icon=\u00a0\u00bb:||divi||400″ open_icon_color=\u00a0\u00bb#36b9ca\u00a0\u00bb open_use_icon_font_size=\u00a0\u00bbon\u00a0\u00bb open_icon_font_size=\u00a0\u00bb25px\u00a0\u00bb closed_toggle_bg_color=\u00a0\u00bb#F7F7F7″ open_toggle_bg_color=\u00a0\u00bb#F7F7F7″ global_question_custom_padding=\u00a0\u00bb20px|25px|20px|25px|true|true\u00a0\u00bb global_answer_custom_padding=\u00a0\u00bb0px|25px|25px|25px|false|true\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb faq_heading_font=\u00a0\u00bbPoppins|700|||||||\u00a0\u00bb faq_heading_text_align=\u00a0\u00bbleft\u00a0\u00bb faq_heading_text_color=\u00a0\u00bb#000000″ faq_heading_line_height=\u00a0\u00bb1.4em\u00a0\u00bb faq_question_closed_font=\u00a0\u00bb|600|||||||\u00a0\u00bb faq_question_closed_text_color=\u00a0\u00bb#000000″ faq_question_closed_font_size=\u00a0\u00bb20px\u00a0\u00bb faq_question_open_text_color=\u00a0\u00bb#000000″ faq_answer_text_text_color=\u00a0\u00bb#000000″ faq_answer_text_font_size=\u00a0\u00bb16px\u00a0\u00bb faq_heading_font_size_tablet=\u00a0\u00bb\u00a0\u00bb faq_heading_font_size_phone=\u00a0\u00bb\u00a0\u00bb faq_heading_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb faq_question_closed_font_size_tablet=\u00a0\u00bb20px\u00a0\u00bb faq_question_closed_font_size_phone=\u00a0\u00bb16px\u00a0\u00bb faq_question_closed_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb faq_question_closed_letter_spacing_tablet=\u00a0\u00bb\u00a0\u00bb faq_question_closed_letter_spacing_phone=\u00a0\u00bb\u00a0\u00bb faq_question_closed_letter_spacing_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb faq_question_closed_line_height_tablet=\u00a0\u00bb\u00a0\u00bb faq_question_closed_line_height_phone=\u00a0\u00bb1.4em\u00a0\u00bb faq_question_closed_line_height_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb faq_question_open_font_size_tablet=\u00a0\u00bb\u00a0\u00bb faq_question_open_font_size_phone=\u00a0\u00bb16px\u00a0\u00bb faq_question_open_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb faq_question_open_line_height_tablet=\u00a0\u00bb\u00a0\u00bb faq_question_open_line_height_phone=\u00a0\u00bb1.4em\u00a0\u00bb faq_question_open_line_height_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb border_radii=\u00a0\u00bbon|10px|10px|10px|10px\u00a0\u00bb border_width_all=\u00a0\u00bb2px\u00a0\u00bb border_color_all=\u00a0\u00bbrgba(82,9,150,0.08)\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][dipl_faq_page_schema_item faq_question=\u00a0\u00bbQue comprend l\u2019organisation d\u2019un lancement de produit en Tunisie ?\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]\n

L\u2019accompagnement peut couvrir le cadrage strat\u00e9gique, le naming, le packaging et la PLV. Il peut aussi inclure le concept, le lieu, la sc\u00e9nographie, la production technique, les invitations et l\u2019accueil. C\u00f4t\u00e9 visibilit\u00e9, nous prenons en charge la campagne TV, radio et affichage, la publicit\u00e9 digitale, les relations m\u00e9dias et l\u2019influence. Enfin, l\u2019activation terrain et la couverture photo et vid\u00e9o compl\u00e8tent le dispositif. Le p\u00e9rim\u00e8tre est toujours adapt\u00e9 aux besoins r\u00e9els du projet.<\/p>\n[\/dipl_faq_page_schema_item][dipl_faq_page_schema_item faq_question=\u00a0\u00bbQuel budget pr\u00e9voir pour un lancement de produit ?\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]\n

Le budget d\u00e9pend de quatre facteurs principaux : le format, le nombre d\u2019invit\u00e9s ou de points de vente, le niveau de production et le plan m\u00e9dia. Une pr\u00e9sentation B2B cibl\u00e9e ne mobilise pas les m\u00eames moyens qu\u2019une campagne nationale associant TV, affichage et activation en magasin. C\u2019est pourquoi nous proposons un dispositif modulable, construit \u00e0 partir de votre enveloppe. Pour approfondir les \u00e9tapes et les arbitrages budg\u00e9taires, consultez notre guide : comment lancer un nouveau produit en Tunisie<\/a><\/strong><\/span>.<\/p>\n[\/dipl_faq_page_schema_item][dipl_faq_page_schema_item faq_question=\u00a0\u00bbQuel d\u00e9lai pr\u00e9voir pour pr\u00e9parer un lancement ?\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]\n

Le d\u00e9lai d\u00e9pend du format, du lieu, du nombre de prestataires, de la production \u00e0 r\u00e9aliser et des validations internes. Plus le dispositif comprend de sc\u00e9nographie, de contenus, d\u2019invit\u00e9s ou d\u2019activations, plus il est utile d\u2019engager la pr\u00e9paration t\u00f4t. Apr\u00e8s le brief, nous \u00e9tablissons un r\u00e9troplanning adapt\u00e9 \u00e0 l\u2019\u00e9ch\u00e9ance disponible.<\/p>\n[\/dipl_faq_page_schema_item][dipl_faq_page_schema_item faq_question=\u00a0\u00bbComment choisir entre lancement B2B, presse ou grand public ?\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]\n

Le format d\u00e9coule de l\u2019objectif et des personnes qui influencent la r\u00e9ussite commerciale du produit. Un lancement destin\u00e9 aux distributeurs favorise la d\u00e9monstration et les \u00e9changes. Un dispositif presse met l\u2019accent sur les messages et les contenus. Enfin, une activation grand public privil\u00e9gie l\u2019essai, la visibilit\u00e9 et le d\u00e9ploiement sur plusieurs points de contact.<\/p>\n[\/dipl_faq_page_schema_item][dipl_faq_page_schema_item faq_question=\u00a0\u00bbIntervenez-vous en dehors de Tunis ?\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]\n

Oui. Nos \u00e9quipes sont bas\u00e9es \u00e0 Tunis et \u00e0 Sousse, et nous intervenons partout en Tunisie. Nous pouvons aussi coordonner un lancement simultan\u00e9 dans plusieurs villes. Gr\u00e2ce \u00e0 notre bureau de Doha, nous accompagnons \u00e9galement des marques qui lancent leurs produits \u00e0 l\u2019international.<\/p>\n[\/dipl_faq_page_schema_item][dipl_faq_page_schema_item faq_question=\u00a0\u00bbComment mesurer l\u2019efficacit\u00e9 du lancement ?\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]\n

Les indicateurs doivent \u00eatre d\u00e9finis avant l\u2019op\u00e9ration. Ils peuvent porter sur la qualit\u00e9 de la participation, les essais, les interactions et les prises de contact. Les retomb\u00e9es m\u00e9diatiques, l\u2019engagement digital, les demandes commerciales et les enseignements du terrain sont aussi des rep\u00e8res utiles. Le choix d\u00e9pend du r\u00f4le assign\u00e9 au lancement dans la strat\u00e9gie globale.<\/p>\n

Expertise et supervision<\/strong><\/p>\n

Ce contenu est supervis\u00e9 par le Dr Eniss Handous, fondateur et directeur g\u00e9n\u00e9ral de 5 Sens Advertising. Docteur en marketing (ISG Tunis) et titulaire d\u2019un MBA de l\u2019Universit\u00e9 Laval, il cumule pr\u00e8s de 30 ans d\u2019exp\u00e9rience en marketing et en communication. Il enseigne \u00e9galement le marketing digital en master \u00e0 la FSEG Sousse.<\/p>\n[\/dipl_faq_page_schema_item][\/dipl_faq_page_schema][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_padding=\u00a0\u00bb||0px||false|false\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4″ _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][dipl_button inline_buttons=\u00a0\u00bbon\u00a0\u00bb buttons_alignment=\u00a0\u00bbcenter\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb max_width=\u00a0\u00bb100%\u00a0\u00bb module_alignment=\u00a0\u00bbcenter\u00a0\u00bb custom_margin=\u00a0\u00bb||0px||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||0px||false|false\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][dipl_button_item button_text=\u00a0\u00bb\u00c9changer imm\u00e9diatement sur WhatsApp\u00a0\u00bb button_url=\u00a0\u00bbhttps:\/\/wa.me\/21622505501?text=Bonjour%205%20Sens%2C%20je%20souhaite%20parler%20de%20mon%20projet%20%C3%A9v%C3%A9nementiel.\u00a0\u00bb button_bg_color=\u00a0\u00bb#520996″ button_use_icon=\u00a0\u00bbon\u00a0\u00bb button_icon=\u00a0\u00bb||fa||400″ button_on_hover=\u00a0\u00bboff\u00a0\u00bb button_custom_margin=\u00a0\u00bb|||3%|false|false\u00a0\u00bb button_custom_padding=\u00a0\u00bb10px|20px|10px|20px|true|true\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb button_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb button_font_size=\u00a0\u00bb16px\u00a0\u00bb border_radii=\u00a0\u00bbon|470px|470px|470px|470px\u00a0\u00bb box_shadow_style=\u00a0\u00bbpreset1″ global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/dipl_button_item][\/dipl_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1″ _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_image=\u00a0\u00bbhttps:\/\/5sens.tn\/wp-content\/uploads\/2026\/07\/row.png\u00a0\u00bb background_size=\u00a0\u00bbinitial\u00a0\u00bb background_position=\u00a0\u00bbtop_left\u00a0\u00bb background_horizontal_offset=\u00a0\u00bb-29%\u00a0\u00bb background_vertical_offset=\u00a0\u00bb0%\u00a0\u00bb custom_padding=\u00a0\u00bb3%||||false|false\u00a0\u00bb background_last_edited=\u00a0\u00bbon|tablet\u00a0\u00bb background_enable_image_phone=\u00a0\u00bboff\u00a0\u00bb background_position_tablet=\u00a0\u00bbtop_right\u00a0\u00bb background_horizontal_offset_tablet=\u00a0\u00bb-100%\u00a0\u00bb background_horizontal_offset_phone=\u00a0\u00bb-100%\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb width=\u00a0\u00bb55%\u00a0\u00bb width_tablet=\u00a0\u00bb55%\u00a0\u00bb width_phone=\u00a0\u00bb85%\u00a0\u00bb width_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4″ _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb header_2_font=\u00a0\u00bbPoppins|700|||||||\u00a0\u00bb header_2_text_align=\u00a0\u00bbcenter\u00a0\u00bb header_2_text_color=\u00a0\u00bb#000000″ custom_margin=\u00a0\u00bb||10px||false|false\u00a0\u00bb header_2_text_align_tablet=\u00a0\u00bbcenter\u00a0\u00bb header_2_text_align_phone=\u00a0\u00bbleft\u00a0\u00bb header_2_text_align_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb header_2_font_size_tablet=\u00a0\u00bb\u00a0\u00bb header_2_font_size_phone=\u00a0\u00bb23px\u00a0\u00bb header_2_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb header_2_line_height_tablet=\u00a0\u00bb\u00a0\u00bb header_2_line_height_phone=\u00a0\u00bb1.4em\u00a0\u00bb header_2_line_height_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]\n

<\/span>Demandez une \u00e9tude pour votre lancement<\/h2>\n[\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbPoppins|300|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#000000″ text_font_size=\u00a0\u00bb15px\u00a0\u00bb text_line_height=\u00a0\u00bb1.8em\u00a0\u00bb text_orientation=\u00a0\u00bbcenter\u00a0\u00bb width_tablet=\u00a0\u00bb\u00a0\u00bb width_phone=\u00a0\u00bb100%\u00a0\u00bb width_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb module_alignment=\u00a0\u00bbleft\u00a0\u00bb custom_margin=\u00a0\u00bb||1%||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||0px||false|false\u00a0\u00bb text_orientation_tablet=\u00a0\u00bbjustified\u00a0\u00bb text_orientation_phone=\u00a0\u00bbleft\u00a0\u00bb text_orientation_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]\n

D\u00e9crivez-nous votre produit, vos objectifs et votre calendrier. Ces informations nous permettront de comprendre le niveau d\u2019accompagnement attendu et d\u2019organiser un premier \u00e9change utile.<\/p>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row module_id=\u00a0\u00bbmarketingdigital\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb width=\u00a0\u00bb85%\u00a0\u00bb max_width=\u00a0\u00bb85%\u00a0\u00bb custom_padding=\u00a0\u00bb1px||0px||false|true\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4″ _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_color=\u00a0\u00bb#e2d9f7″ custom_padding=\u00a0\u00bb2px||||false|false\u00a0\u00bb animation_style=\u00a0\u00bbslide\u00a0\u00bb animation_direction=\u00a0\u00bbright\u00a0\u00bb border_radii=\u00a0\u00bbon|10px|10px|10px|10px\u00a0\u00bb border_width_all=\u00a0\u00bb1px\u00a0\u00bb border_color_all=\u00a0\u00bbrgba(54,185,202,0.52)\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_code module_id=\u00a0\u00bbrecommandation\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_padding=\u00a0\u00bb3%|3%|0px|3%|false|true\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]

\n
\n
\n
\nLancement de produit en Tunisie<\/legend>\r\n\r\n
\n\n\n\n\n\n
\r\n\t