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Branding - Padelios

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19/11/2024

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Branding - Padelios
Padelios is a dynamic padel club designed as a place for sport, community, and experience, at the heart of a rapidly growing discipline. Seeking to align sustainably with market trends and build a strong identity, Padelios entrusted 5 Sens Advertising with the mission of creating its visual identity. A tailor-made visual identity: Our approach was to create a unique, contemporary branding system capable of visually translating the energy, passion, and competitive spirit of padel. Every graphic element was designed to reflect the club’s dynamism while ensuring immediate recognition and strong brand recall. Art direction and visual codes: Padelios’s visual identity is built on bold, modern graphic choices. Shapes, colors, and typography were selected to evoke movement, performance, and the intensity of the game, while remaining accessible to a broad and diverse community of players and sports enthusiasts. This approach positions Padelios as a trend-driven club aligned with today’s sports branding standards, able to stand out in a competitive environment.
A Visual Identity Supporting the Club’s Positioning: Thanks to 5 Sens Advertising’s expertise, Padelios now benefits from a strong, consistent, and scalable visual identity, fully aligned with the energy of padel and the expectations of its audience. This branding enables the club to establish itself as a modern and attractive benchmark at the heart of emerging sport and leisure trends.

Communication campaigns

  • Advertising campaigns
  • Radio/TV spots
  • Urban billboards
  • Street marketing
  • Trade Marketing

Digital marketing

  • Social media management
  • Content creation
  • Influencer marketing
  • Inbound Marketing

Website development

  • Website creation
  • SEO / SEA

Branding

  • Naming
  • Visual identity
  • Logo
  • Brand guidelines
  • Graphic design & creation

Events

  • Custom event
  • Media coverage
  • Product launch
  • Inauguration

Marketing strategies & consulting

  • Expertise & consulting
  • Marketing Strategy
  • Market research & analysis

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