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Social Media Management – Padelios
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18/08/2025
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Social Media Management – Padelios
Padelios is much more than a padel court: it is a complete sports and lifestyle experience designed for padel enthusiasts, competitors, and anyone who enjoys convivial moments. Between matches, competitions, tournaments, and dedicated relaxation areas where guests can have coffee, breakfast, or lunch, Padelios positions itself as a true social hub.
To support its growth and promote this unique experience, Padelios entrusted 5 Sens Advertising with the management of its social media channels, with the objective of promoting both the sporting dimension and the venue’s overall experience.
Project Objectives:
Highlight the competitions, tournaments, and sporting events organized by Padelios.
Showcase the full Padelios experience: sport, relaxation, conviviality, and food service.
Build an active community of players and enthusiasts.
Drive court bookings and event participation.
Position Padelios as a benchmark for padel and sports lifestyle.
Strategy:
Defining the editorial and visual identity:
We built a colorful, dynamic, and accessible social identity, consistent with the marketplace spirit.
Content planning and creation:
We structured the content around several recurring themes to speak to both sellers and buyers:
Showcasing available offers (products, services, rentals).
Visual scenarios tailored to the most in-demand categories (real estate, vehicles, electronics, jobs, etc.).
Platform management and community engagement:
We ensure a regular presence on Facebook and Instagram with a consistent posting rhythm.
We also manage community engagement by responding to messages and comments.
Objective: build trust, simplify platform usage, and increase the volume of published listings.
Advertising and sponsoring (Meta Ads):
We developed targeted sponsored campaigns to:
attract new sellers and buyers,
drive traffic to Souk Jedid and convert engagement into visits and conversions.
Expected result:
A dynamic, useful, and conversion-oriented digital presence that enables:
an increase in active sellers,
stronger visibility for available offers,
qualified traffic growth to the platform, and
greater brand awareness for Souk Jedid among the Tunisian audience.







