Details - Portfolio

Rose Blanche is a leading company in the agri-food sector, recognized for the quality and reliability of its products for both professionals and households. Through its Warda brand, Rose Blanche is committed to promoting culinary know-how and supporting everyday cooking needs. In this context, Rose Blanche entrusted 5 Sens Advertising with the design and production of a recipe booklet dedicated to the Warda brand, conceived as a true communication and brand-enhancement tool.

An Editorial Tool Designed for Professionals: This booklet was primarily created for professionals. It features recipes that are both simple and flavorful, demonstrating the quality, versatility, and performance of Warda products through concrete, well-controlled applications. Editorial Design and Art Direction: 5 Sens Advertising managed the overall development of the booklet, from content structuring to art direction. Recipes were selected and styled to showcase the brand’s key products while remaining accessible and inspiring. The layout stands out for its clear, elegant, and appetizing approach, highlighting dish visuals, textures, and final results. The graphic universe respects Rose Blanche and Warda’s identity, ensuring strong visual consistency and immediate recognition. A Branding and Culinary Inspiration Asset: Beyond its practical value, this booklet plays a strategic role in strengthening Rose Blanche’s branding. It positions Warda as an expert brand—close to its users and committed to sharing culinary know-how. By encouraging professionals and consumers to integrate Warda products into everyday cooking, this support helps build a lasting relationship between the brand and its audience, while reinforcing the quality and excellence of the products.